Trade Marketing Executive

Role Mission: Oversee brand and trade marketing responsibilities for Agency brands (Spirits) Improve brand saliency through excellence in trade execution Job Responsibilities: Build Brand and Trade Marketing Plan for Agency Brands Plan Trade Marketing Calendar. Work with Brand Owners to identify key initiatives and activities 2. Implementation of Trade Marketing activities Responsible for executing trade marketing programs in On/Off Trade. Work with sales teams to identify hit list of accounts to execute trade marketing activations. Responsible for the execution of Agency brand trade activations in respective channels. Work with external agencies to deliver trade activations. 3. Management of Resources Manage Trade Marketing Budget effectively to deliver set KPIs. 4. Tracking and Reporting Track activation progress and results Present key findings and make suggestions to strengthen efficacy of future activations Job Requirements: Bachelor’s degree in Marketing, Business, or a related field. Min of 2 years of experience in a similar role. Candidate with relevant experience in the Beer, Wines and Spirits industry are preferred. Sound interpretation of consumer trends and behaviours Fluency in English, both written and spoken Ability to communicate professionally and effectively Capable of working well in a variety of team dynamics #J-18808-Ljbffr