Marketing Executive (CCTV)

About the role As a marketing executive for our CCTV products, you will be responsible for planning, executing and overseeing the marketing initiatives and promotional efforts for our CCTV products line. You shall have a passion for security technology and a deep understanding of digital marketing, with a focus on driving brand awareness, customer engagement and contributing to the overall growth and success of the sales of our CCTV products Job Responsibilities: Plan, develop and execute marketing campaigns for CCTV products across multiple channels (digital, print, events, etc.) Focus on increasing brand awareness, product adoption and generating leads for CCTV solutions Develop engaging content to showcase product features, industry insights and promotions related to CCTV technology Work closely with the sales and product teams to ensure alignment of marketing efforts with sales targets and product launches Assist in developing compelling sales presentations, promotional materials and product collateral for CCTV offerings Coordinate and support IT / trade shows, product demonstrations, events, webinars and other promotional events in the CCTV sector Engage with industry professionals and key stakeholders during events to increase brand visibility Coordinate with external vendors, partners, and agencies to produce marketing materials, including brochures, advertisements, videos, and other collateral tailored to the CCTV market Conduct market research and analysis to identify industry trends, customer insights and preferences and competitor activities in the CCTV industry Monitor, evaluate and report the marketing campaigns performance, adjusting strategies to optimize results Maintaining and updating product information, promotional content, and marketing collateral Job Requirements: Min. 2 years of experience in similar sales role, preferably in the CCTV or security system industry Strong oral and written communication skills in English, with the ability to communicate Mandarin effectively as the incumbent requires to liaise with Chinese-speaking stakeholders/counterparts for work or project related matters Ability to prioritize and manage multiple tasks and work efficiently under tight deadlines, ensuring marketing activities for CCTV products are executed on time and within budget Self-motivated with a results-driven attitude and able to work independently as well as part of a team Possess background in the security industry, particularly in CCTV, is highly preferred Understanding of CCTV technology and the security/surveillance market is an advantage #J-18808-Ljbffr