Head of Paid Media
Full time
at Sumo
in
Online
Posted on January 14, 2025
Job details
Title: Head of Paid Media (LUXURY) Location: Remote (UK ONLY) Role Overview As a Head of Paid Media you will lead the strategy, execution, and optimization of paid media campaigns across platforms including Pinterest Ads, Google Ads, Meta Ads (Facebook and Instagram), and TikTok Ads . Your expertise will be instrumental in driving brand awareness, engagement, and conversions for our clients. Key Responsibilities
- Develop, implement, and manage paid media campaigns and strategies
- Optimise campaigns through A/B testing, audience segmentation, and bid strategies to maximise ROI.
- Monitor and analyse performance metrics, providing actionable insights and recommendations for improvement.
- Collaborate with the creative team to ensure ad content aligns with campaign goals and platform best practices.
- Manage budgets effectively, ensuring campaigns remain within allocated spend while delivering optimal results.
- Stay up-to-date with platform updates, trends, and emerging paid media opportunities to ensure campaigns are innovative and competitive.
- Prepare detailed reports and presentations for internal stakeholders and clients, showcasing campaign performance and ROI.
- Proven experience managing paid media campaigns across Pinterest Ads, Google Ads, Meta Ads, and TikTok Ads.
- Agency experience
- Luxury brand/client experience - NEEDED
Apply safely
To stay safe in your job search, information on common scams and to get free expert advice, we recommend that you visit SAFERjobs, a non-profit, joint industry and law enforcement organization working to combat job scams.
