PPC Manager

PPC Manager Salary up to £55k Liverpool based Forward Role are proud to be partnering with one of the most exciting Retail / Fashion brands in the UK right now, as they take the next step of Digital transformation to take their already enviable success, to new heights! The PPC accounts are currently outsourced to agency, your first step will be to off-board these accounts, bring them in-house and build, strategize and optimise as you see fit… The Role As PPC Manager, you’ll take charge of their paid media campaigns across Google, Bing, and Criteo. Your mission? To drive growth, optimise performance, and deliver outstanding ROI across multiple international markets. Your Responsibilities

• Plan, execute, and manage paid search, shopping, display, remarketing, and video campaigns.
• Oversee PPC budgets across global markets for maximum impact.
• Continuously refine campaigns to improve ROAS and key metrics.
• Analyse performance data to uncover insights and refine strategies.
• Stay ahead of industry trends and explore new PPC opportunities.
• Run A/B tests and other experiments to maximise efficiency.

• 3+ years of PPC experience in a fast-paced, in-house role – eCommerce experience essential
• Proficiency with tools like Google Ads, Bing Ads, Google Analytics, and Google Tag Manager.
• Strong analytical mindset and experience managing significant marketing budgets.
• Familiarity with UK and EU markets.
• A comprehensive understanding of digital marketing channels.

• Work as part of a world-class team of true Digital & Retail experts, joining the business in a pivotal time that could see you progress to a ‘Head of’ in time to come
• Private healthcare and a generous 25 days’ holiday + your birthday off + 8 bank holidays.
• 40% staff discount on products.
• A dynamic work environment where your skills and ideas make a difference.