Principal / Specialist

SUMMARY: Principal/Specialist oversees commercial activities related to large-scale retail chains supermarkets/hypermarkets. He/she is required to build strong relationships with key retail partners (Category Buyers, Store Managers and/or Store Team Leaders), and ensures the company's products are effectively positioned and promoted within the Stores. The incumbent will encompass the development of modern trade strategies, managing accounts, forecasting and reporting sales, organizing trade promotions and merchandising efforts, as well as leading and nurturing the team members professional development. Main duties and responsibilities Developing Business Strategies: responsible for developing and implementing business strategies to achieve sales targets and maximize profitability within the modern trade channel. Key Account Management: manage relationships with Retail Category Buyers, negotiate Sell-In Price, and ensuring OJJ's products are prominently displayed and promoted within the retail environment. Market Analysis and Insights: conduct market surveys/analysis to identify trends, consumer behaviours, and competitor activities to inform decision-making and strategic planning with Retail Category Buyers. Sales Planning and Forecasting: collaborate with Retail Category Buyers for Offer / Sales Plans to develop forecasts with considering factors such as seasonal variations, market trends, and promotional activities. Promotions and Merchandising: plan and execute promotional activities, discounts, and marketing campaigns to drive sales and increase brand visibility within retail stores. Cross-functional Collaboration: work closely with cross-functional teams such as marketing, supply chain, and finance to ensure alignment of strategies and objectives across the organization. Performance Monitoring and Reporting: tracking sales performance, market share, and other key performance indicators (KPIs) to evaluate the effectiveness of strategies and initiatives. Providing regular reports and insights to management. Personal attributes Tertiary education with proven track record of min. 3 years in modern trade sales management within the fast-moving consumer goods (FMCG) In-depth knowledge of modern trade dynamics, retail operations, and market trends. Possess strong analytical skills and strategic thinking abilities, with a focus on data driven decision-making Good negotiation and communication skills, both written and verbal Adaptable to fast-moving work environment #J-18808-Ljbffr