Senior Content Writer

We are seeking a highly skilled Senior Content Writer with a strong background in MMA, boxing, and fitness. The ideal candidate will be responsible for creating high-quality, technical content that effectively communicates product features, benefits, and use cases to a diverse audience. This role requires a deep understanding of the sports and fitness industry, particularly related to MMA and boxing, and the ability to translate complex product information into clear, engaging content.Key Responsibilities:Content Development:Create, edit, and proofread a variety of content types, including product descriptions and user manuals.Develop in-depth technical content that highlights product features, benefits, and applications, with a focus on MMA, boxing, and fitness equipment.Ensure all content is accurate, well-researched, and aligns with the brand's tone and style guidelines.Product Knowledge:Maintain a deep understanding of the company's product lines, particularly those related to MMA, boxing, and fitness.Work closely with product development teams to gather detailed product information and translate it into user-friendly content.Stay updated on industry trends, competitor products, and innovations in the fitness and sports sectors.Technical Writing:Produce technical documentation, including user guides, product specifications, and FAQs, that are clear and easy to understand for both technical and non-technical audiences.Collaborate with engineers, designers, and other stakeholders to ensure the accuracy and clarity of technical content.Quality Assurance:Review and edit content to ensure it is free from grammatical errors, typos, and inconsistencies.Implement best practices in SEO to optimize content for search engines while maintaining readability and user engagement.Content Strategy:Contribute to the development and execution of the content strategy, ensuring alignment with marketing and product goals.Analyze content performance and make data-driven recommendations for improvement.Minimum Requirements:Bachelor's or Master's degree in English, Journalism, Communications, or a related field.Minimum of 3-5 years of experience in content writing, with a focus on technical content in the sports, fitness, or related industry.Excellent English writing and editing skills, with a strong command of grammar.Proven experience in creating content related to MMA, boxing, and fitness products.Strong technical writing skills, with the ability to simplify complex concepts for a general audience.Familiarity with SEO best practices and content management systems (CMS).Ability to work independently and collaboratively in a fast-paced environment.Strong attention to detail and a commitment to producing high-quality content.Additional Information:Experience in writing for e-commerce platforms or product-focused websites.Knowledge of multimedia content creation, including video scripts and visual content.Understanding of digital marketing strategies and how content plays a role in customer engagement.Relevant experience in writing content for online marketplaces, e.g., Amazon.Benefits:Fuel AllowanceMedical InsuranceFree Lunch Facility (In-house)GYM Passport (Panel Gyms Free of Cost)Participatory FundMarket Competitive SalaryLearning & Challenging Work EnvironmentAmazing Work CulturePaid Time OffGroup Life InsuranceGratuityMaternity Leaves and many more

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