Appstean - Executive - Digital Marketing

Responsibilities : What will you do?- Develop, manage and execute communication/content strategies via social communities - Responsible to work closely with the communication manager for planning ongoing social media, email, and other online media activity - Responsible for Social Media Marketing, Blog marketing, ADWORDS, PPC, Google Analytics, and Online Media Planning - Provide SEO analysis and recommendations in coordination with elements and structure of company - Responsible for coordinating and implementing SEO & SMO strategies for organization - Identification of optimal mix of online marketing activities including SEO, SCM, PPC, email campaigns, social media campaigns - Monitor and evaluate search results and search performance across the major search channels in order to improve rankings - Responsible to keep the company at the forefront of developments in digital marketing - Develop and evaluate web analytics reports in order to develop the digital marketing strategies - Up-to-date with the latest trends and best practices in online marketing and measurement Technical and Professional Requirements: - Any Graduate/Post Graduate Preferred Skills: What we need? Skills Requirement: - Any graduate and post graduate in marketing or related field with an excellent verbal and written communication skills - Hands-on experience in SEO/SEM, marketing database, email, social media and display advertising campaigns - Experience in setting up and optimizing Google Adwords campaigns, FB ads, LinkedIn ads etc. - Candidate should be able to align the work with the overall business goals by working with teams, and optimizing the user experiences - Profession for AI Competencies - Passion for SEO and over all internet marketing - Outstanding ability to think creatively, strategically & problem solving skills - Ability to foster strong client relationships at various levels - Ability to clearly and effectively articulate thoughts and points - Highly organized and detail-oriented - Entrepreneurial spirit and drive with the ability to work in a fast paced and dynamic organization and strong bias for action/getting things done, both individually and with teams. - Ability to think strategically to impact business outcomes and create strategic roadmaps - Ability to utilize best-in-class email marketing and web-based demand generation trends in plans and activities - Good understanding of target audience, competitor analysis, Google Analytics & Search Console, social listening-based content generation ideas