Digital Marketing Executive
Job details
Career Opportunities:
Digital Marketing Executive
As a Digital Marketing Executive with a strong background in SEO and SEM, you will lead strategic initiatives to enhance our clients' online presence and drive impactful results. You will work closely with our clients, internal teams, and management to develop and implement comprehensive digital marketing strategies that align with client goals and industry best practices.Key Responsibilities:- Lead the development and execution of SEO and SEM strategies for a portfolio of clients across various industries.- Perform comprehensive keyword research and analysis to identify growth opportunities and optimize existing campaigns.- Create, optimize, and manage both paid and organic search campaigns, including Google Ads and Bing Ads.- Develop and oversee on-page and off-page SEO initiatives, including content optimization and link-building strategies.- Monitor and analyze campaign performance metrics, providing actionable insights and making data-driven recommendations.- Collaborate with content creators, designers, and developers to ensure SEO best practices are integrated into website projects.- Conduct regular website audits to identify technical SEO issues and implement solutions for improved site performance.- Stay up-to-date with industry trends, algorithm updates, and emerging digital marketing technologies.- Act as a subject matter expert, guiding and mentoring junior team members in SEO and SEM strategies.- Foster strong relationships with clients, understanding their business objectives and providing strategic recommendations.- Prepare and present detailed reports to clients and internal stakeholders, showcasing the impact of SEO and SEM efforts.Qualifications:- Bachelor's degree in Marketing, Business, or a related field.- Minimum of 3 years of hands-on experience in SEO and SEM, preferably within a digital agency environment.- Proficiency in using SEO and SEM tools such as Google Analytics, Google Search Console, SEMrush, Moz, etc.- Proven experience in managing and optimizing Google Ads and Bing Ads campaigns.- Strong understanding of on-page and off-page SEO techniques, including content optimization and link-building.- Knowledge of technical SEO aspects such as website structure, site speed, and mobile optimization.- Excellent analytical skills and the ability to interpret data to drive strategy.- Exceptional communication skills, both written and verbal, with the ability to convey complex ideas clearly.- Team player with the ability to collaborate across departments and client relationships.- Certifications in Google Ads and SEO-related disciplines are a plus.Benefits:- Competitive salary package with performance-based incentives.- Opportunities for professional growth and skill development.- Flexible work arrangements, including remote work options.- Comprehensive health and wellness benefits.- Vibrant and collaborative work environment focused on innovation.
Email: mr@viewydigital.com
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