Digital Marketing Specialist

Digital Marketing Expert (Full-Time, Remote) Location: Remote Work Hours: 8 PM to 5 PM IST- Night Shift (Monday to Friday) Salary: 50k up to 70k Per month MUST HAVE Go HighLevel Software expertise- Are you a performance marketing powerhouse ready to take on high-budget campaigns and drive exceptional results? If yes, we want to hear from you! About the Role We are looking for a skilled and result-oriented Performance Marketing Expert with proven expertise in managing high-budget campaigns on Google Ads and Meta Ads (Facebook/Instagram). This is a role for a self-starter who thrives in fast-paced environments, has a strong creative flair, and is ready to manage campaigns end-to-end, including strategy, execution, and content creation. Key Responsibilities

• Campaign Strategy & Management: Plan, execute, and optimize campaigns across Google and Meta platforms to achieve KPIs like ROAS, CAC, and conversions.
• Content & Design Creation: Create compelling ad copies and visuals (independently or in collaboration with designers) aligned with brand guidelines.
• Analytics & Reporting: Monitor performance using tools like Google Analytics, Meta Ads Manager, and Data Studio. Generate actionable insights to improve strategies.
• Budget Management: Allocate and manage high budgets effectively to maximize ROI.
• Market Research: Stay ahead of audience trends and competitor strategies to capture market opportunities.

• Experience: 3+ years managing high-budget campaigns on Google Ads and Meta Ads.
• Portfolio: A proven track record of delivering measurable results through performance marketing campaigns.
• Tools Expertise: Hands-on experience with tools like Google Analytics, Data Studio, Meta Ads Manager, SEMrush, HubSpot, or Canva.
• Content & Design Skills: Ability to create impactful ad content and visuals independently.
• Mindset: Analytical, data-driven, and always curious to stay updated on industry trends.
• Google PPC & Meta Ads Experience.