Growth Marketing Manager
Job details
Title: Growth Marketing Manager Experience: 3 - 5 Years Location: Remote About Appreciate: Appreciate makes investing in US stocks simple for beginners and pro-traders alike. Whether you’re taking your first steps in personal finance or making giant strides towards financial freedom, this app lets you chase your goals with a powerful AI recommendation engine. Key Responsibilities
- Campaign Ownership and Optimization: Oversee the end-to-end execution of marketing campaigns, ensuring they are aligned with objectives and optimized for maximum performance.
- Marketing Analytics and Insights: Analyze campaign data to generate actionable insights, track KPIs, and refine strategies to achieve growth targets.
- Automated Journeys and Communication Management: Manage push notifications, SMS, email, WhatsApp campaigns, and automated customer journeys to enhance engagement and retention.
- Strategy Development: Design and implement innovative marketing strategies to optimize customer acquisition.
- Cross-Functional Collaboration: Work closely with product, technology, customer service, and brand marketing teams to align objectives and deliver exceptional customer experiences.
- Budget Analysis and Optimization: Monitor campaign budgets, identifying opportunities to improve ROI and profitability.
- Performance Tracking and Reporting: Create detailed performance reports for stakeholders, highlighting key metrics and areas for improvement.
- Knowledge of Clevertap, AppsFlyer, Mixpanel and any other tracking tools.
- Postgraduate or graduate with relevant experience in growth marketing, preferably with a stock brokerage or fintech domain.
- Opportunity to join a fast-growing Fintech company
- Play an influential role in bringing financial inclusion to 1B+ emerging markets consumers
- Autonomy to make impactful decisions
- Training and growth opportunities
- High visibility and exposure into the world of Finance and Banking
- We operate as a distributed team. You will have the flexibility to work remotely
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