Digital Marketing Specialist

This is a remote position. Schedule:

• 40 hours per week
• Monday to Friday 9AM to 6PM Arrowtown NZ
• Includes 1 hour unpaid break

Client Timezone: New Zealand Time Zone

Client Overview

Join a prestigious luxury real estate agency at the forefront of highend property sales in New Zealand. This established firm operates across three key regions showcasing some of the most exclusive and desirable properties in the country. With a commitment to excellence and a focus on delivering exceptional client experiences this agency stands out in the competitive luxury real estate market.

Job Description

As a Digital Marketing Specialist you ll play a pivotal role in crafting and executing multifaceted marketing campaigns for highend properties. This position offers a unique blend of creativity and strategic thinking allowing you to showcase exclusive listings through both print and digital media. You ll work with professional photography and video content ensuring each property s unique features are highlighted across various platforms. This role provides an exciting opportunity to shape the narrative of luxury real estate influencing how discerning clients perceive and engage with premium properties.

Responsibilities

• Create compelling print media and marketing materials for luxury property listings using provided templates and highquality content
• Develop and manage comprehensive digital and social media campaigns balancing organic content with strategic paid advertising
• Craft engaging platformspecific content that resonates with the luxury market audience
• Continuously monitor and optimize marketing campaigns adapting strategies based on property status and market trends
• Provide detailed performance reports to clients and internal stakeholders demonstrating the impact of marketing efforts
• Collaborate closely with professional photographers and videographers to maximize the effectiveness of visual assets
• Manage individual property marketing budgets ensuring optimal resource allocation for maximum impact

Requirements

• Minimum 3 years of experience in digital marketing with a strong preference for luxury real estate or highend goods sector
• Proficiency in Adobe Creative Suite particularly InDesign for creating polished marketing materials
• Advanced skills in Canva for rapid highquality content creation across various platforms
• Demonstrated experience in social media management and paid advertising with a focus on luxury markets
• Exceptional written and visual communication skills able to craft compelling narratives for highend properties
• Strong ability to work independently and juggle multiple highpriority campaigns simultaneously
• Indepth understanding of luxury market trends consumer behavior and effective marketing strategies in the highend real estate sector
• Ability to adapt quickly to new technologies and marketing platforms relevant to the luxury real estate industry