Marketing Manager

Job title : Marketing Manager

• Developing marketing strategies for advertising new products
• Organizing promotional events and coordinating day-of deliveries and staffing
• Leading and training teams of Marketing Associates
• Reviewing current marketing campaigns for weaknesses and developing solutions within budget constraints
• Analyzing website click-to-purchase conversion rates and the effectiveness of promotions to determine what drives sales
• Identifying potential new markets and creating a plan to enter those markets
• Partnering with product development and buying teams to estimate product demand
• Brainstorming fresh advertising ideas with senior management

• Knowledge of marketing-related business practices, including advertising, market research, technology and budgeting
• Proficient with marketing-related software programs
• A history of planning successful product launches and events
• Effective communication skills and adaptable communication style for interacting with team members, upper management and clients
• Time management and organization skills for planning and executing both large and small marketing projects and initiatives
• Leadership skills to motivate team members and manage conflicts
• Analytical and problem-solving skills for coming up with ideas to increase demand for products and services