RSM - Horeca/Institutional - South

This role is focused on selling to clients such as HORECA (Hotel, Restaurant, and Catering), Building Services Contractors /Facilities, Offices, Retail, Malls, Industries, Educational Institutes, Institutional Wholesalers & Govt sector. As a Regional Sales Manager, you will be responsible for Managing key accounts, leading a sales team, Execute Demonstration/Trainings and driving business growth in the assigned region. Responsibilities:

1. Develop and execute a comprehensive sales strategy for the HORECA and related industry in the assigned region, aligned with the company's objectives and targets.
2. Evaluate & appoint suitable distributors and Ensure Primary, Secondary sales along with executing other important activities such as claim, CRM implementation..etc
3. Lead, coach, and motivate a team of sales representatives to achieve sales targets and deliver exceptional customer service.
4. Identify and target key institutional clients within the HORECA and related Industry.
5. Build and maintain strong relationships with existing and potential clients (Purchase Managers, Housekeepers, KST Managers, Chefs, Admin/Operation Managers, Owners, GMs and other stakeholders in customer organizations). Contacts Car Accessories Channel/Market will be added advantage.
6. Collaborate with cross-functional teams, including marketing, operations, and technical support, to ensure smooth execution of sales initiatives and customer projects.
7. Develop and negotiate contracts and pricing agreements with customers, ensuring profitability and adherence to company policies.
8. Monitor sales performance, analyze data, and prepare accurate sales reports and forecasts for management.
9. Stay updated with industry developments, product knowledge, and regulatory requirements related to the industry.
10. Represent the company at industry events, trade shows, and conferences to promote brand awareness and generate new business leads.

1. Masters degree in business administration, Marketing, or a related field.
2. Proven track record of at least 10-12 years of experience in B2B sales of Professional Cleaning Products such as Chemicals, Tools & other Products, preferably in the HORECA and related industry, with a strong understanding of the market dynamics.
3. Previous experience in a managerial or team leadership role leading a min 5+ On roll employees, demonstrating the ability to effectively lead, coach, and motivate a sales team.