Public Relations Manager
Job details
Role: Public Relations Manager Location: Bangalore Onsite Experience: Someone with 3.5 years of experience in PR, Preferably prior PR agency experience is required.Someone with experience managing PR mandates for clients in the healthcare, B2B technology, and automotive sectors Project Management: • The day-to-day management of clients’ marketing and advertising campaigns (Day-to-day execution will be AE role not Account Manager, he needs to only supervise)• Pro-active leadership that encourages teams to perform to the best of their ability • Regular communication and liaison with clients at a senior level • The organization of client feedback • Involvement in new business development to grow the practice • The ability to plan and strategize at a senior level, and proven experience in building Brands • Ensuring the agency’s success by aligning measurement plans to client briefs and focusing clients and internal teams on the job to be done • Representing agency points of view clearly in writing, formal presentations, and informal client meetings and workshops • Discovering new opportunities for the agency through a proactive understanding of client accounts, digital media trends, and an entrepreneurial sensibility • Maintaining profitability of engagements in partnership with project management Business Development :
- Assist senior team members in developing new business initiatives
- Work on Case Studies and prepare Award submission first draft
- Contributes to RF Marketing Calendar
- Drives an insight led thinking culture amongst the wider teams
- Exhibit effective project management working closely with account teams and keep them abreast of timelines and deadlines
- Measure the effectiveness / ROI on campaigns once they are launched
- Able to work on digital platforms - Facebook, Linkedin, Twitter, Weibo, Wechat
- Be a part of a minimum of 4 New business Pitches and not limit to this
- Strong Content and media relations is must
- Understanding of social media is must
- Stakeholder management /client servicing is must.
- Be proactive & a contributing team member
- Seek opportunities to train junior team members
- Follow RF processes as part of a team
- Drives an insight led thinking culture amongst the wider teams
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