Strategic Direct Sales Manager - Specialist Agency (Out of Home sector)

Strategic Direct Sales Manager - Specialist Agency (Out of Home sector) Job Sector: Out-of-Home Contract Type: Permanent Location: London Job Reference: Media IQ - LH/894 Interested in working for an agency? Are you a strategic sales professional with strong research skills and attention to detail? Like the idea of taking a "quality" over "quantity" approach to client engagement? If so, then please read on… The Company: One of the leading agencies within the Out of Home media sector is seeking a Strategic Direct Sales Manager. Our client prides themselves on understanding consumer behaviour, lifestyles, and environments and uses this information to help their clients target audiences with a wide variety of creative and innovative Out of Home advertising. They have a culture of collaboration with communications agencies, clients, and media owners offering creativity in digital, experiential, mobile, and special build campaigns. The Role: Out of Home is one of the most exciting sectors of media as innovations in technology allow members of the public to interact directly with street furniture (bus shelters, etc.) both physically and via a mobile device. Furthermore, as these innovations slowly come to market, and clients find more creative and effective ways to engage with people (informed by real-time data), the Out-of-Home sector is set to explode in growth. As Strategic Direct Sales Manager, you will be performing a completely unique role within the business. This is not a traditional sales role but a "thinking person's sales role." Selling is only a small part of the role. You will be targeting mid-large corporations (as well as up-and-coming fast-growth businesses), but before you approach each client, you will spend a great deal of time researching the business, competitive landscape, their likely commercial objectives, etc., and then pulling on the vast internal resources for data and insight (and design capabilities where necessary) with the purpose of ensuring that your first contact with the client is as compelling as it can possibly be. Clients will either be: Big spenders in advertising but not Out-of-Home clients on the roster of a competitive specialist OOH agencyFast-growth businesses who are likely to need OOH to expedite their growthSpecific independent agencies whose clients could be benefiting from OOH campaigns You will, of course, be given plenty of support and direction. Requirements for this role: 3+ years media sales experienceStrategic minded with strong research skillsIntelligent, confident, and articulateStrong face-to-face negotiation and sales skillsStable career history If you think you could be the Strategic Direct Sales Manager we are looking for, please send Media IQ your CV and a consultant will be in touch.

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