Brand Executive, FMCG

This job is a Brand Executive in the FMCG industry. You might like this job because it involves developing brand strategies, coordinating events, and overseeing digital initiatives to engage target audiences and drive growth. Employment Type: Full-Time

Job Description

Position Responsibilities:

• Assist the Brand Team to develop & implement brand strategies to enhance brand performance & drive growth.
• Coordinate public relation activities including the development and management of company’s internal and external events such as exhibitions, road shows and product launches.
• Liaise with internal stakeholders, agencies and suppliers in implementation of marketing collaterals and promotional materials to ensure timely and smooth campaign execution.
• Brainstorm and contribute ideas during the planning of marketing activities to achieve business and brand objectives.
• Conduct thorough market survey to identify trends, customer needs and competitor activities, consistently obtain updates, and understand market dynamics.
• Oversee digital initiatives including social media, online advertising, etc., to promote products and engage with target audiences.

Job Requirements

Qualification & Experience:

• Bachelor Degree in Marketing / Communication / Business Field, or other related background.
• At least 1 year of experience in Marketing, F&B & FMCG related field.
• Able to work in fast-paced settings.

Skills

• Marketing
• Branding
• Communication

Company Benefits

• Employee Discount: Enjoy employee discounts on beverages, merchandise, etc., at all outlets across Malaysia.
• Employee Perk Programmes: Establishment of corporate benefits to offer exclusive discounts or benefits to each employee.
• Health and Wellness: Out-patient care and in-patient care are covered for all employees including ongoing wellness programs & activities.
• Job Training: Continuing education helps to fuel employee career growth.
• Extension Leave Benefits: More generous with their leave days; we have more than 6 other types of leave!

Additional Info

Experience Level: 1 - 3 Years of Experience (Junior Executive) Job Specialisation: Advertising & Branding

Company Profile

ZUS Coffee: For many, coffee is a daily need. Specialty coffee, however, is often seen as a luxury, something you treat yourself to only on special occasions. We started ZUS Coffee to change this perception. With the best quality ingredients, high-level coffee brewing technology and innovative business model, we’re evolving the concept of coffee consumption to make specialty coffee affordable for everyone, every day. Our vision is to be SEA's most personalised talent ecosystem; elevating human progress by helping careers and companies grow. #J-18808-Ljbffr