Assistant Vice President - Environmental Social and Governance Communications
Job details
Assistant Vice President - ESG CommunicationsJob PurposeReporting to Head of Brand and Corporate Communications, the appointee will manage the overall ESG related communications across the Bank ; develop & deliver brand and communication campaigns related to ESG, and leverage all marketing aspects such as Events, Digital, PR & Research to achieve significant results.Key Result AreasCollaborate with relevant reams to build ESG communications strategy for the year, by quarter, in line with overall business objectives, ESG strategy and within budgetBuild comprehensive 360-degree plans for all campaigns across offline & digital, internal & external communicationDevelop & execute campaigns end-to-end from creative development to media planning, roll-out, tracking and optimizingTrack the results of all campaigns and perform analysis / learnings for improvementsTrack competitor activities in the ESG space and develop suitable marketing responsesManage assigned budgets, vendor accruals & payments in line with Finance policiesEnsure the required permits for CSR activities are in placeIdentify events, associations and relevant ESG partnershipsBuild and manage relationships with associations, UN agencies where Mashreq is a signatoryManage relationships with agencies supporting in ESG implementationSupport in preparation of Sustainability and ESG reportsClose collaboration and engagement with key stakeholders - Products, Distribution, Operations, Technology, Finance, Compliance, Analytics and DigitalCollaborate with PR to ensure optimal media exposure on periodic basisDemonstrate brand values in everyday life at workComply with compliance with all relevant Operational Risk and Compliance related policies and procedures, covering regulatory, local and group requirementsStrong requirement to be able to handle issues with short turnaround time & manage multiple stakeholders, multi-taskA strong candidate is expected to demonstrate superior skills in formulating & implementing ESG initiatives and campaigns that deliver business results. Needs to be performance driven & able to make sound judgment with high level of ownership / responsibility, and to align all stakeholders towards flawless execution.Knowledge, Skills and ExperienceMandatory experience in Brand, Communications and MarketingDeep understanding of business dynamics, profitability and growth driversWorking knowledge of ESG, Sustainability, CSREntrepreneurial with strong drive to succeed, with commitment & result orientationCreative thinker, strong ideation, good people communicator & relentless executor with attention to detailAbility to engage with senior stakeholdersProven ability to leverage external agencies & alliance partners to deliver outstanding campaignsRelevant years of experience: minimum 10 yearsEducation level: Bachelor's degree (Post Graduate degree would be a plus)ESG, Sustainability or CSR related certification will be an added advantage PRB
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