Home Pakistan Mindshare | Business Manager - Digital

Home Pakistan Mindshare | Business Manager - Digital

Mindshare | Business Manager - Digital

Full time at a Laimoon Verified Company in Pakistan
Posted on October 12, 2024

Job details

Mindshare is an agency of GroupM, the world's largest media investment company and a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Business Manager - Digital to join us. In this role, you will be responsible for building and maintaining successful relationships with the brand teams, marketing managers, and be in day-to-day contact with the assigned brand team as well as client senior staff/executives. You will also aid in the training of new and junior level department staff. The Business Manager will work closely with the Marketing Managers and other executives, acting as media experts on all projects as required. You should have a track record of building and maintaining successful client relationships with day-to-day client contacts as well as client senior staff/executives.

Reporting of the role

This role reports to Business Director - Digital.

3 best things about the job:

Client that likes to be hands-on and wants to learn more.

Have fun while working.

Be part of a team that works and plays together.

In this role, your goals will be:

In three months:

Build a rapport with the immediate team.

Establish relationships with media vendors.

Ensure all processes employed by the team are compliant.

Run and execute monthly meetings.

Make or develop any changes that will impact any buying performance to the clients.

Demonstrate clear and concise communication skills - written and verbal.

In 12 months:

Develop skills for the next level.

Understand and develop negotiations on behalf of the client.

Demonstrate selling skills with the ability to sell in media plans/additional internal initiatives to clients.

Achieve the given KPIs from your immediate supervisor.

What your day job looks like at Mindshare:

Be responsible for the complete portfolio for media deliveries as well as company KPIs.

Act as the primary media expert for assigned clients and client service team, including planning and buying of media. Contribute to media strategy development on other client teams as needed.

Maintain and develop responsive working relationships with all stakeholders to identify potential opportunities.

Acquire a comprehensive understanding of client overarching marketing objectives.

Review quarterly/semi-annual & annual category reviews.

Ensure timely deliverables of deadlines for e.g. Annual Media Strategy Presentations (MRG), Monthly Post Buys.

Review campaign analysis directly relevant to optimization and/or planning and buying decisions.

Analyze multiple sources of external data to assist in planning and buying decisions. Utilize both digital and traditional data sources.

Help develop new hire training, as well as department-wide continuing education programs. Actively mentor new employees and encourage shared learning across the department.

Work cross-functionally with the client management team and Account Directors as needed.

Recommend on a periodic basis any new media vehicles (Non-TV) and devise strategies.

What you'll bring:

Clear and solid understanding of the business.

Mentor and train new Media Planners.

Ensure quality control of media deliverables to the Client.

Must be a BBA/MBA from a reputable university or equivalent.

Must have at least 5+ years of experience.

More about Mindshare:

We were born in Asia in 1997 and for more than 20 years our values of Speed, Teamwork, and Provocation have guided us in a world where everything is media. We are the Cannes Lions Media Network of the Year 2019 and WARC Media 100 #1 Media Network 2020, with the top 3 most creative campaigns in the world for the past year. In Asia Pacific, we have been Campaign Asia's Media Agency Network of the Year every year since 2015 and we are also Performance Agency of the Year.

Our 10,000 people work with some of the world's best brands and companies to accelerate their growth. In 116 offices across 86 countries, we integrate brand and demand, ruthlessly focus on outcomes, and create the unexpected. We manage $24bn in billings and are the largest media agency in GroupM, WPP's Media Investment Management arm, which is the #1 media holding group globally with billings of $63bn (Source: COMvergence 2019).

GroupM Pakistan is the leading global media investment management operation in Pakistan. We see major growth coming on Digital platforms with internet penetration growing to 87 million broadband users and 85 million 3G/4G subscribers.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity - it's about belonging. We celebrate the fact that everyone is unique and that's what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.#J-18808-Ljbffr

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