Home United Kingdom Shopper Marketing Lead (Grocery)
Home United Kingdom Shopper Marketing Lead (Grocery)
Shopper Marketing Lead (Grocery)
Full time
at KP Snacks
in
United Kingdom
Posted on August 16, 2024
Job details
Grocery Shopper Marketing Lead Slough (Hybrid - 2 days in HQ plus a need for time spent with customers and in-store) Join our snack-loving team! We're looking for a Grocery Shopper Marketing Lead to join our team at KP Snacks. Fancy being part of a group where your ideas matter and your growth is celebrated? Keep reading – this might just be your next adventure! As Grocery Shopper Marketing Lead, you'll optimise KP Snacks' branded prominence in-store & online, driving mental availability with our brand distinctive assets aligned with Marketing campaigns and physical availability through great execution of customer media and displays, which interrupts shoppers to increase conversion to purchase to drive brand penetration. What will you be doing?
- Leading the development of best in class Shopper Marketing campaigns aligned to the KP Marketing Masterplan and deliver execution within our key Grocery customer partners
- You'll own the Grocery Shopper Marketing agenda and also have specific customer alignment to Tesco, working collaboratively to drive presence, prominence and interruption points in-store
- Building and maintaining strong customer relationships to enable maximum presence of campaigns as well as working cross-functionally with Sales and Marketing colleagues
- In this role you'll manage agency and supplier partners, developing strong relationships in order to balance excellent execution and ROI on budget spends
- Managing a team of two Shopper Marketing Managers so you'll have the opportunity to utilise your leadership and coaching skills on a regular basis, plus there will be great development opportunities for your own personal growth
- Competitive salary, depending on the skills and experience you can bring
- Bonus scheme (with an excellent track record of over-achievement)
- Car allowance
- Annual Salary Review
- Medicash health cash plan
- Private healthcare
- Digital GP service and Best Doctors (2nd Medical Opinion service)
- Cancer care
- Company sick pay
- Holiday buy scheme
- Electric Vehicle Scheme
- KP4ME - online benefits, discounts, prizes, competitions and information platform with access to mental, physical and financial wellbeing information and tools
- Significant knowledge of Shopper Marketing, preferably from within the Grocery channel
- Proven influencing skills and commercial acumen with a desire to deliver great results
- People management and coaching experience as you will lead a small team but be able to demonstrate your potential to grow into a more senior position
- A "my business", growth mindset with a desire to learn, develop and progress into a more senior leadership role
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Keep reading – this might just be your next adventure! <br></p><p> As Grocery Shopper Marketing Lead, you'll optimise KP Snacks' branded prominence in-store & online, driving mental availability with our brand distinctive assets aligned with Marketing campaigns and physical availability through great execution of customer media and displays, which interrupts shoppers to increase conversion to purchase to drive brand penetration. <br></p><p></p><p><strong> What will you be doing?</strong></p><ul><li> Leading the development of best in class Shopper Marketing campaigns aligned to the KP Marketing Masterplan and deliver execution within our key Grocery customer partners </li><li> You'll own the Grocery Shopper Marketing agenda and also have specific customer alignment to Tesco, working collaboratively to drive presence, prominence and interruption points in-store </li><li> Building and maintaining strong customer relationships to enable maximum presence of campaigns as well as working cross-functionally with Sales and Marketing colleagues </li><li> In this role you'll manage agency and supplier partners, developing strong relationships in order to balance excellent execution and ROI on budget spends </li><li> Managing a team of two Shopper Marketing Managers so you'll have the opportunity to utilise your leadership and coaching skills on a regular basis, plus there will be great development opportunities for your own personal growth <br></li></ul><p><p><p></p><p><b> A little bit about </b><b> our location </b> </p><p> Our Slough HQ is home to our Corporate & Commercial teams (e.g Sales, Marketing and Finance, among others). We’re all together on one floor and it’s a bright, vibrant, open plan space with lots of different seating and meeting room options that can accommodate any type of conversation from 121’s, team meetings, private soundproof phone booths to a Boardroom setting. We encourage our colleagues to converge and collaborate 2-3 days per week (usually on Tuesdays, Wednesdays or Thursdays). </p><p><p><b> What’s </b> <b> in it for you? </b> </p><p> We believe in giving back and making sure you're happy and thriving. 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You will be learning about all the peripherals that can be used by the Micro: bit as well as build projects in it. The BBC Micro: bit is a pocket-sized computer that introduces you to the methods how software and hardware can work together.<br /> <br /> The course will focus on the concepts, building projects and learning the science behind them. The course will serve as an excellent guideline if you're a teacher or a parent that teaches young children how the Micro: bit works. In just two and half hours, you will learn ALL the peripherals of the Micro: bit and will build several projects too.<br /> <br /> <strong>Why You Should Consider Taking this Course at Study365?</strong><br /> <br /> The Introduction to BBC Microbit Course is brought to you by Study365. We are a leading online education provider for several accredited organisations. We provide learners the opportunity to take this IAP course. At Study365, we give our fullest attention to the learners' needs and ensure they have the necessary information required to proceed with the training.<br /> <br /> Our priority is on the advancement of knowledge and skills, we are bound to facilitate everything required to confirm a top-notch education service. We vouch for our learners an exclusive learning experience by paying close attention to each of their unique requirements and coming up with solutions every time. We provide them with state-of-the-art facilities using the latest technology.<br /> <br /> <strong>The benefits of studying with Study365 are ample. 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You will be learning about all the peripherals that can be used by the Micro: bit as well as build projects in it. The BBC Micro: bit is a pocket-sized computer that introduces you to the methods how software and hardware can work together.<br /> <br /> The course will focus on the concepts, building projects and learning the science behind them. The course will serve as an excellent guideline if you're a teacher or a parent that teaches young children how the Micro: bit works. In just two and half hours, you will learn ALL the peripherals of the Micro: bit and will build several projects too.<br /> <br /> <strong>Why You Should Consider Taking this Course at Study365?</strong><br /> <br /> The Introduction to BBC Microbit Course is brought to you by Study365. We are a leading online education provider for several accredited organisations. We provide learners the opportunity to take this IAP course. At Study365, we give our fullest attention to the learners' needs and ensure they have the necessary information required to proceed with the training.<br /> <br /> Our priority is on the advancement of knowledge and skills, we are bound to facilitate everything required to confirm a top-notch education service. We vouch for our learners an exclusive learning experience by paying close attention to each of their unique requirements and coming up with solutions every time. We provide them with state-of-the-art facilities using the latest technology.<br /> <br /> <strong>The benefits of studying with Study365 are ample. Here are just a few,</strong> <ul> <li>Unlimited 12 months access from anywhere, anytime</li> <li>Save time and money on travel</li> <li>Learn at your own pace</li> <li>Versatile and motivated learning</li> <li>A culture of continuous improvement</li> </ul> <br /> <strong>Learning Outcome</strong> <ul> <li>Gain an in depth understanding of the Micro: bit</li> <li>Learn to use all the peripherals that can be used with the Micro: bit</li> <li>Learn to use the buttons on the Micro: bit to trigger events.</li> <li>Learn how to communicate with Morse code using two Micro: bit</li> <li>Learn to do data transfers between the Micro: bit and a PC</li> </ul> <strong>Course Curriculum<br /> <br /> [Module 01</strong>]Getting Started with the Micro:Bit <ul> <li>Introduction to the Course</li> <li>Getting to know your BBC Micro:Bit</li> <li>Physical Overview of the BBC Micro:Bit</li> </ul> <br /> <strong>[Module 02]</strong>Visual Programming Using The Block Editor <ul> <li>Introduction to the Block Editor</li> <li>Modules in the Block Editor</li> <li>Introduction to Programming Concepts</li> <li>Hello, World!</li> </ul> <strong>[Module 03]</strong>Working with the Buttons and the LED Matrix <ul> <li>Understanding the Micro:Bit buttons and the LED Matrix</li> <li>Blinking the LED Matrix with a button</li> <li>Advanced Functions of the LED Matrix</li> <li>Project: Pomodoro Timer</li> <li>Activity Project: Light Detector</li> </ul> <strong>[Module 04]</strong>Working with the Accelerometer <ul> <li>What is an Accelerometer?</li> <li>Using the Accelerometer Blocks</li> <li>Project: Spirit Level</li> <li>Activity Project: The Earthquake Detector</li> </ul> <strong>[Module 05]</strong>Working with the Magnetometer <ul> <li>What is a Magnetometer?</li> <li>The Magnetometer Module Blocks</li> <li>The Metal Detector Project</li> <li>Digital Compass Activity Project</li> </ul> <strong>[Module 06]</strong>Working with Serial Communication <ul> <li>Understanding Serial Communication</li> <li>Get the Micro:bit to talk with a PC</li> <li>The Temperature Logger Project</li> </ul> <strong>[Module 07]</strong>Radio Communication <ul> <li>What is Radio Communication?</li> <li>An Overview of the Radio Module Blocks</li> <li>Digital Telegraphy Project using the Morse Code</li> <li>Conclusion</li> </ul> <strong>Method of assessment</strong><br /> <br /> This is a knowledge-based course, and thus, will contain no method of ;<br /> <br /> <strong>Certification</strong><br /> <br /> Once the course is successfully completed, the learners get awarded the certificate of completion for ‘Introduction to BBC Micro: bit - level 3' by iAP.<br /> <br /> <strong>Awarding Body</strong><br /> <br /> The International Awards for Professionals (iAP) is an awarding body established in 1999 that aims to promote a high educational standard. 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We're looking for a Grocery Shopper Marketing Lead to join our team at KP Snacks. Fancy being part of a group where your ideas matter and your growth is celebrated? Keep reading – this might just be your next adventure! <br></p><p> As Grocery Shopper Marketing Lead, you'll optimise KP Snacks' branded prominence in-store & online, driving mental availability with our brand distinctive assets aligned with Marketing campaigns and physical availability through great execution of customer media and displays, which interrupts shoppers to increase conversion to purchase to drive brand penetration. <br></p><p></p><p><strong> What will you be doing?</strong></p><ul><li> Leading the development of best in class Shopper Marketing campaigns aligned to the KP Marketing Masterplan and deliver execution within our key Grocery customer partners </li><li> You'll own the Grocery Shopper Marketing agenda and also have specific customer alignment to Tesco, working collaboratively to drive presence, prominence and interruption points in-store </li><li> Building and maintaining strong customer relationships to enable maximum presence of campaigns as well as working cross-functionally with Sales and Marketing colleagues </li><li> In this role you'll manage agency and supplier partners, developing strong relationships in order to balance excellent execution and ROI on budget spends </li><li> Managing a team of two Shopper Marketing Managers so you'll have the opportunity to utilise your leadership and coaching skills on a regular basis, plus there will be great development opportunities for your own personal growth <br></li></ul><p><p><p></p><p><b> A little bit about </b><b> our location </b> </p><p> Our Slough HQ is home to our Corporate & Commercial teams (e.g Sales, Marketing and Finance, among others). 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KP Snacks
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