Digital Marketing Specialist

We are seeking a talented and experienced PPC Expert to join our dynamic team. The ideal candidate should have worked in an digital marketing agency environment and will have a passion for digital advertising and a deep understanding of pay-per-click strategies across various platforms. Your role will be pivotal in driving traffic, acquiring leads, and optimizing spend to achieve remarkable ROI. Responsibilities:Strategize and Implement Campaigns: Design, develop, and manage PPC campaigns across platforms like Google Ads, Bing Ads, Social Media, and other PPC Platforms.Keyword Research: Conduct extensive keyword analysis to identify opportunities and ensure alignment with the target audience's search behavior.Performance Analysis: Monitor and analyze campaign performance, providing actionable insights to enhance ROI.Budget Management: Efficiently manage advertising budgets to maximize results without overspending.Collaborate with Teams: Work closely with content, SEO, and design teams to create cohesive and compelling ad campaigns.Stay Updated: Keep abreast of the latest PPC trends, tools, and best practices to maintain a competitive edge.Client Reporting: Prepare detailed reports for clients, showcasing performance metrics, insights, and future strategies.Qualifications:Bachelor's degree in Marketing, Advertising, or related field.Minimum of 2-6 years of experience in PPC campaign management, preferably in an agency setting.Must have worked in Digital Marketing Agency Company and Environment.Proficient in Google Ads, Bing Ads, Social Media and other PPC platforms.Strong analytical skills, with the ability to interpret data and translate it into actionable insights.Detail-oriented with a strong focus on accuracy and efficiency.Certified in Google Ads or other relevant PPC certifications is a plus. PRB