Copywriter

Company ProfileTLC DigiTech Pvt. Ltd. is an innovative, marketing-oriented, design-led organization, uniquely providing a complete suite of solutions across digital, tech and services. Set up over 20 years ago, we have a pan India presence and regional presence in Middle East and Africa. With our corporate office in New Delhi, we have a team strength of 500 plus people and bring a culture of innovation to deliver excellence. Our teams including design, tech, digital, support, contact centers provide a unique single window solution to our customers.TLC managed websites include www.clubmarriott.in, www.diningprivilege.com, www.gourmetclub.co.ke and TLC Apps include Club Marriott South Asia, Gourmet Club Kenya, DLITE PLUS that are available on the App Store and Google Play Store.To know more about us please visit www.tlcgroup.com and www.hotelmemberships.com.Designation : CopywriterLocation : Jasola, DelhiCompany Website : www.tlcgroup.comKey Responsibilities:§ Write clear, attractive copy with a distinct voice§ Interpret copywriting briefs to understand project requirements§ Collaborate with business, designers and other professionals on large- and small-scale marketing projects (e.g. social media, email campaigns, web / app content and landing pages)§ Conduct high-quality research for Content§ Edit and proofread copy as needed§ Content QA for App & Web§ Use SEO principles to maximize copy's reach§ Source images and other content§ Interpret creative briefs to develop concepts for execution with assigned brands§ Research and understand a client's needs and target audiences, through online searches, reviews of existing research, benchmarking etc§ Write original copy and edit content for a range of marketing and communications materials§ Collaborate with the team from concept development to delivery of final product§ Present copy concepts and final deliverables to internal team — and to client representative when requested§ Revise copy based on internal and client feedbackDesired Profile§ Excellent command over English§ Proven experience of 2 - 4 years as a copywriter or related role§ Knowledge of online content strategy and creation§ Excellent writing, editing and proofreading skills§ Strong research skills§ Creativity§ Collaborative spirit§ Excellent time-management and organizational skills§ Bachelor's degree (or equivalent) in journalism, English, communications, or related discipline§ Proofreading experience and familiarity with standard style guides§ Experience with content management systems§ Keen eye for detail and appreciation of great design§ Four or more years of professional copywriting experience, with solid portfolio of work§ Exceptional writing and research skills§ Ability to work independently or with a team to meet deadlines§ Excellent organizational skills and multitasking ability PRB