Creative Strategist (Copywriting)

Position : Creative Strategist (Copywriting) Location: Birmingham (Onsite) Type: Full-Time Join our dynamic team as a Creative Strategist specializing in Copywriting. In this role, you will be instrumental in crafting clickbait-y copy that captures attention and drives significant traffic to our clients' digital platforms . We're looking for a creative mind that thrives in a fast-paced environment and is skilled in developing strategies that turn heads and stimulate clicks. Key Responsibilities:

• Writing Creative Briefs: Develop clear and comprehensive creative briefs that provide strategic direction for content development efforts.
• Content Strategy Development: Plan and execute content strategies that include crafting catchy headlines and engaging narratives to capture quick interest and sustain reader engagement.
• Copywriting: Create engaging ad copy aimed at maximizing clicks and conversions, using a deep understanding of market trends and audience preferences.
• SEO Optimization: Enhance content visibility and search engine ranking by optimizing headlines and text for SEO, focusing on high-performance in click-through rates.
• Social Media Engagement: Develop and implement content for social media that is designed to engage and sometimes employs clickbait tactics to boost visibility and interaction.
• Ad Text Creation: Write compelling ad texts for various digital platforms to maximize clicks and drive campaign success.
• Innovative Content Creation: Employ creative techniques to write clickbait content that stands out in crowded digital spaces, ensuring our clients' brands capture and retain public interest.

• Creative Brief Writing: Proven experience in writing clear and comprehensive creative briefs.
• Proven Experience: At least 3 years of experience in digital advertising, content marketing, or journalism (online/print) with a portfolio that demonstrates success in developing engaging and attention-grabbing content strategies.
• Strategic Thinker: Ability to devise and implement content strategies that align with client objectives and market trends.
• Creativity and Innovation: Exceptional creative writing skills with the ability to produce original, engaging, and click-worthy content.
• Analytical Skills: Capacity to analyze performance metrics and adjust content strategies based on data insights.

• Competitive salary (£25,000.00-£35,000.00 per year) and benefits package.
• Opportunities for professional growth and development.
• A creative and collaborative remote work environment.
• Great work-life balance.