Senior Activation Manager (Paid social + Prog)
Job details
Position: Senior Activations Manager Specialization: Paid Social & Programmatic Media Buying Work Arrangement: 4 days in-office, 1 day remote Location: Melbourne Role Overview: Lead the strategic planning and execution of high-impact performance marketing campaigns for diverse clientele. Report directly to the Group Performance Director, fostering collaboration across internal teams for outstanding outcomes. Key Responsibilities:
- Develop and deploy cutting-edge digital marketing strategies to optimize performance and ROI.
- Mentor and collaborate with junior specialists to ensure excellence across all channels.
- Stay abreast of the ever-evolving digital marketing landscape, sharing insights within the team.
- Drive client satisfaction by consistently meeting KPIs across all paid media platforms.
- Actively contribute to business growth through research and compelling pitch presentations.
- Enhance campaign effectiveness by optimizing Google Merchant Centre product feeds.
- Foster a culture of continuous improvement by sharing and refining digital marketing practices.
- Uphold company culture and values through active participation in team initiatives.
- Minimum 5 years of hands-on experience in managing Paid Media accounts, spanning eCommerce and service-based industries.
- Demonstrated proficiency across various Paid Media channels (Google, Meta, TikTok, etc.).
- Strong interpersonal and commercial acumen, capable of budget management and driving team performance.
- Exceptional organizational skills with a track record of managing multiple priorities effectively.
- Analytical mindset with adept problem-solving skills, proficiency in G-Suite programs.
- Embrace a growth mindset, continually seeking opportunities to learn and adapt.
- Preferably possess entrepreneurial experience in agency settings.
- Access to comprehensive training programs and external development opportunities.
- Wellbeing support including Employee Assistance Program and health discounts.
- Enjoy 12 additional "Days Off" annually for mental health and rejuvenation.
- Collaborative work environment with ample opportunities for career advancement.
- Pet-friendly office environment fostering a positive workplace culture.
- Regular social events and celebratory gatherings.
- Generous employee discounts on a range of products and services.
- Conveniently located office with easy access to amenities and public transport.
- Paid Volunteer Leave to contribute to community causes.
- Referral bonus program rewarding employee talent acquisition.
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