Head of Market Access & Key Accounts

Site Name: Petaling Jaya Horizon Penthouse Posted Date: Apr 26 2024 The Head of Market Access & Key Accounts plays a pivotal role in driving market access strategies and cultivating key account relationships across the pharmaceutical industry, including pharmacy, private hospital, and public business. This position involves developing and executing strategies to optimize product access, reimbursement, and adoption within target markets. The role requires strong leadership skills, extensive knowledge of healthcare systems, and the ability to navigate complex payer landscapes. This role will lead and ensure the execution of the following: Market Access Strategies

• Oversee the development and dissemination of health economic data, real-world evidence, and outcomes research to support product value and reimbursement decisions.
• Formulate comprehensive market access strategies aligned with organizational goals and product objectives.
• Analyze market dynamics, payer trends, and regulatory requirements to inform strategy development.
• Collaborate cross-functionally with internal stakeholders including commercial, medical affairs, government affairs and regulatory teams to ensure alignment of market access initiatives. Negotiate favorable formulary positions, pricing, and reimbursement terms to maximize product access and market share.

Key Account Relationships

• Build and maintain relationships with key payer organizations, including private insurers, government payers, pharmacy benefit managers, and reimbursement agencies.
• Identify and prioritize key accounts including payers, group purchasing organizations (GPOs), IDNs (Integrated Delivery Networks), and other relevant stakeholders.
• Build and nurture strong relationships with key decision-makers within target accounts.
• Accountable for delivery of turnover of GSK portfolio with specific accounts / channels.
• Accountable for delivery and implementation of Commercial Trade strategy (trade offers and KA programs).

Pricing & and Reimbursement Strategy

• Develop pricing strategies that balance product value proposition with market dynamics and competitive landscape.
• Conduct pricing analyses and assess the impact of pricing decisions on market access and profitability.
• Lead reimbursement submissions and negotiations with payers to secure favorable coverage and reimbursement for products.

Cross-functional collaboration

• Collaborate with local and above country stakeholders including sales, marketing, medical affairs, and regulatory teams to integrate market access strategies into overall commercial plans.
• Provide training and support to sales teams on payer landscape, reimbursement processes, and market access strategies.
• Represent the market access function in cross-functional meetings and initiatives to ensure alignment with broader business objectives.

Why You? Qualifications: We are looking for professionals with these required skills to achieve our goals:

• Minimum of 8-10 years of experience in pharmaceutical market access, payer relations, or related roles.
• Demonstrated track record of success in developing and implementing market access strategies that drive product uptake and revenue growth. 
• Ability to lead and motivate cross-functional teams in a matrix.
• Strong understanding of healthcare reimbursement systems, payer dynamics, and regulatory environment.
• Excellent negotiation, communication, and presentation skills.
• Deep knowledge of therapeutic areas and pharmaceutical product lifecycle.
• Bachelors degree in business, medical, life sciences, pharmacy, or related field. Advanced degree (e.g., MBA, MPH) preferred.

Why GSK? Uniting science, technology and talent to get ahead of disease together. GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology). Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together. Important notice to Employment businesses/ Agencies GSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSK's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and GSK. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site. #J-18808-Ljbffr