Home New Zealand CRM Executive

Home New Zealand CRM Executive

CRM Executive

Full time at Entain in New Zealand
Posted on May 8, 2024

Job details

Hello and Kia Ora! Start your game... Entain Australia and New Zealand is looking for a CRM Executive to join our Customer Relationship Management team. We have a passion for pushing boundaries and creating unforgettable experiences and we are surrounded by driven individuals who are eager to be immersed in a progressive and agile environment. As a CRM Executive you will be immersed in our world of data and communications. You thrive on driving customer engagement and building exceptional customer journeys. Your high attention to detail and problem-solving mindset will see you interpreting and translating data insights and patterns into strategies which consistently captivate your audience. Where and how you can work... We have offices in Auckland, Wellington, Darwin, Sydney, Melbourne and Brisbane. We value a flexible work environment and support a hybrid working model, allowing employees to spend two days a week at the office, ensuring work-life balance and individual preferences. This role will be based in Wellington. Your day-to-day...

  • Work alongside the CRM team to deliver real-time, event-driven, automated lifecycle campaigns.
  • Monitor and use data analytics (MarTech) to create a great customer experience and successful personalized direct marketing campaigns.
  • Build and execute journeys, campaigns, and audience segments for customer marketing programs.
  • Create relevant content for Push, SMS, Email & Notification Centre communications
  • Present key performance results and convey value in campaigns and programs to teams across the business
You're a match if you ideally have...
  • 1-2 years' experience in a digital direct marketing and CRM capacity, with FMCG, banking, or group network experience highly desirable.
  • Relevant qualifications in Marketing, Advertising, or Communications is desirable.
  • Confidence using email and mobile marketing, multi-channel campaign management, and customer segmentation.
  • Solid experience in utilising data to identify customer trends and produce business insight.
  • Marketing Automation system experience (i.e. Salesforce Marketing Cloud) is preferred.
  • Highly collaborative with an affinity for building relationships across teams & key stakeholders
  • A passion for sport and racing, paired with an interest in wagering would be desirable.
Who are we? At Entain Australia & New Zealand, we're on a mission to revolutionise the world of sports and gaming venue entertainment. We're the home of Australia and New Zealand's best gaming and tech talent, with a passion for pushing boundaries and creating unforgettable experiences. We have a host of leading brands under the Entain umbrella – our customers can experience the best of sports betting and entertainment with Ladbrokes Australia and neds, where together they provide thrilling avenues for sports enthusiasts and racing aficionados alike. Through Entain Venues, our venue partners offer non-stop entertainment through our line-up of brands from the Australian Poker League and SportsPick to the challenges of InnQUIZitive and many more. Our New Zealand space is growing rapidly and we're proud to welcome SENZ on board! SENZ is New Zealand's dedicated home of sports radio and online content. It's your destination for radio and online commentary of cricket, rugby league and much more, as well as top sporting analysis from personalities integral to our team like Ian Smith, Israel Dagg, Stephen Donald, Kirstie Stanway, Mark Stafford, Riccardo Ball, Daniel McHardy and more. We're also proud to support racing and sport in New Zealand through our 25-year strategic partnership with TAB NZ. The TAB brand in New Zealand connects enthusiasts to the heart of the action, whether it's rugby, cricket, racing, or a variety of other thrilling sports. Entain Lifestyle...
  • Paid Medical Insurance: Get covered with Southern Cross medical insurance, up to $1,500 in value annually, for you and your family!
  • Dedicated Training Plans: Power up your professional growth with our exclusive training programs.
  • Hybrid and Flexible Working: Work hard, play smart!
  • Birthday Bonus: Take a breather on your special day, courtesy of us. It's your day to shine!
  • Be You: Express yourself! We celebrate your unique individuality, creating a supportive and inclusive work atmosphere.
  • Office Fun: Our Auckland and Wellington offices are game-ready with a pool table, dartboard, and sports on TV. Work's never been this fun!
  • Social Butterflies Welcome, join our clubs and dive into exciting activities regularly!
As a global employer, Entain is committed to providing a safe, fun, and inclusive culture where our people feel like they truly belong. We are a multicultural business that values, celebrates and respects individual differences, so whatever your sexuality, gender, gender identity, ability, age, race, religion, or belief, you will have a voice here, and the space to do your best work. Our diverse internal networks provide support for you to express your views and make a positive difference. For more information, please reach out to us at careers@entaingroup.com.au or hit apply now.

Apply safely

To stay safe in your job search, information on common scams and to get free expert advice, we recommend that you visit SAFERjobs, a non-profit, joint industry and law enforcement organization working to combat job scams.

Share this job
See All CRM Jobs
Feedback Feedback