Medical Representative
Job details
Site Name: Field Worker - PHL Posted Date: Apr 18 2024 As a Medical Representative , you will act as a key advisor who will make relevant recommendations supported by scientific knowledge which are aligned to the customer’s patient types and needs. Main responsibilities are: Scientific Knowledge
- Continuously builds knowledge of GSK multi-channel brand strategies and leverages that knowledge with customers in informing on prescribing behaviors
- Understands GSK and competitor’s brands features and benefits and applies knowledge effectively in their PFSS and multi-channel selling approach.
- Builds a comprehensive disease and pathology knowledge and leverages it with customers to support decision making
- Has strong understanding of treatment guidelines and patient profiles and leverages them to build credibility with customers
- Uses multiple data sources to analyze and review territory performance dy namics (including competitor performance) identifying territory trends and opportunities for GSK
- Builds territory insights that capture opportunities and drive decision making, including the selection and prioritization of customer targets and the development of robust territory coverage call plans
- Develop, based on customer insights, multi-channel business plans with strategically aligned ASMART objectives, strategies and tactical activities that deliver business objectives
- Implements multi-channel business plans, uses KPIs to track performance and adjust plans where required
- Effectively engages with customers through a PFSS selling approach or multi-channel selling approach and is proficient in using appropriate multi-channel selling platforms aligned to customer preferences
- Actively prepares for, and executes the PFSS selling approach uncovering opportunities, making recommendations aligned to patient and customer needs, addressing objections and effectively closing
- Regularly measures sales call performance and seeks FLSL feedback to continuously improve
- Builds collaborative internal and external relationships that enhance the customer journey, channels customer feedback into the wider organization and proactively delivers efficient and effective sales administration.
- Tertiary Education preferably within life sciences
- Influence, impact and convince others
- Personal resilience
- Results focused
- Adaptability to change
- Team player
- Analytical thinker
- Initiative
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