Search Engine Optimization Analyst

EXP YRS : 7+ yrs LOCATION : Pune Roles & Responsibilities: Senior Resource who has good years of experience in SEO, GA, GTM and can contribute towards automation side. Collaborate closely with cross-functional teams and stakeholders to gather insights, understanding market demands, and translating them into actionable plans for enhancing our SEO tools. ➢ Conduct thorough market research and analysis to identify emerging trends and opportunities in the digital marketing landscape, integrating these findings into the development of new features. ➢ Spearhead brainstorming sessions and workshops, encouraging creative thinking and ideation for novel features that can enhance our SEO tools' capabilities and user experience. ➢ Act as a liaison between various departments, gathering feedback and requirements to ensure that new features meet both user expectations and business objectives. ➢ Utilize a data-driven approach to assess the impact of proposed features, conducting A/B testing and analysis to validate their effectiveness before implementation. ➢ Collaborate with the development and product teams, providing valuable insights and recommendations throughout the feature development lifecycle to ensure seamless integration and functionality. ➢ Continuously monitor industry advancements, staying ahead of the curve to propose and implement forward-thinking strategies that keep our SEO tools competitive and valuable within the market.)