Search Engine Optimization Specialist
Job details
We are seeking a full-time Link Builder to join our dynamic team at Pixpa. As a key player in our digital marketing strategy, you will establish and nurture valuable relationships within the online community to secure high-quality backlinks for our SaaS platform. This role requires a proactive and results-oriented individual with a solid understanding of link building best practices and a keen eye for relationship building. Responsibilities:
- Implement link-building strategies to enhance the online presence and authority of [SaaS Company Name].
- Conduct outreach campaigns to connect with relevant websites, blogs, and influencers for link placement opportunities.
- Utilize GP outreach techniques to identify and engage with potential link partners.
- Leverage outreach tools like Buzzstream, Snov, and others to streamline link-building processes and track outreach efforts.
- Cultivate relationships with link builders, bloggers, and webmasters to foster mutually beneficial partnerships.
- Stay updated on industry trends, and algorithm changes to adapt link-building strategies accordingly.
- Collaborate with the content and SEO teams to develop link-worthy content and assets.
- Monitor and analyze link metrics to evaluate the effectiveness of link-building campaigns.
- Provide regular reports and insights on link-building performance to the marketing team.
- 1-2 years of experience in link building, preferably within the SaaS or digital marketing industry.
- Proficient in GP outreach techniques and familiar with outreach tools like Buzzstream, Snov, etc.
- Strong communication and interpersonal skills with the ability to build and maintain relationships.
- Proven track record of acquiring high-quality backlinks through outreach efforts.
- Knowledge of SEO best practices and understanding of search engine algorithms.
- Self-motivated and detail-oriented with the ability to work independently and as part of a team.
- Previous contacts or networks within relevant online communities, such as Slack groups, is a plus.
- A bachelor's degree in marketing, communications, or a related field is preferred.
- Good English language skills
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