Social Media & Content Specialist

Job Title: Social Media & Content Specialist Location: Bangalore About Culturati.in : Culturati.in is an e-commerce platform that’s dedicated to bringing the richness of Indian culture to a global audience through digital storytelling. Our platform highlights traditional arts, crafts, fashion, and design, connecting them with contemporary trends and audiences. Job Description: We are seeking a highly skilled Social Media & Content Specialist with expertise in digital platforms and a passion for fashion and journalism. This role demands a savvy social media expert who can craft and execute innovative strategies to enhance our online presence, engage our audience, and drive conversation around traditional and contemporary Indian culture. Key Responsibilities: * Develop and manage a comprehensive social media strategy to increase our visibility, engagement, and influence across all platforms. * Create engaging and visually appealing content, including posts, reels, stories, and videos that showcase Indian arts, crafts, and fashion. * Stay current with social media trends and best practices to ensure cutting-edge content delivery. * Collaborate with influencers, artists, and brands to create buzz and expand our audience. * Manage content schedules, ensuring a consistent and timely flow of high-quality material. Qualifications: * Bachelor’s degree in Communications, Marketing, Fashion, Journalism, or related field, with substantial coursework or experience in digital media and social media management. * Proven track record of creating impactful social media content and campaigns that resonate with diverse audiences. * Deep understanding and proficiency in major social media platforms (Instagram, Facebook, Twitter, Pinterest, YouTube) and management tools. * Excellent writing and visual storytelling skills, with a portfolio demonstrating content creation across various social media platforms. * Passion for and knowledge of Indian culture, arts, and fashion, with a keen eye for integrating traditional elements with modern media.