Marketing Specialist

About BeGig BeGig is a freelancing platform that connects skilled freelancers with global enterprises to deliver innovative tech solutions. We want to transform the way work is done by enabling freelancers to work on exciting projects, collaborate with international companies, and make a significant impact in the tech industry by enabling startups to build on their ideas instantly. Why are we building BeGig?

• The traditional job market is evolving, and many professionals are seeking flexible work arrangements and diverse opportunities.
• Enterprises are in constant need of top-notch tech talent, and we aim to bridge this gap by offering them access to talent with niche skills.
• We want to eliminate the hassle of outdated hiring processes and empower freelancers and enterprises to connect seamlessly.
• The global gig economy is booming, and we're here to make sure it's a win-win for both freelancers and businesses.

Our Mission We’re building an ecosystem that provides hard-to-find tech talent, helps you scale tech for value and credits outcome-based performance. We want to enable companies to work with seasoned professionals and focus on achieving milestones through outcome-based projects. About This Role As a Marketing Manager, you will play a crucial role in overseeing all aspects of branding, SEO, social media, events, and community engagement. Your influence will extend across various areas, shaping our brand's identity, optimizing our online presence, and driving engagement with our target audience. This role offers a unique opportunity to lead innovative marketing strategies and contribute significantly to our company's success. Responsibilities:

• Develop and execute strategic social media plans to drive brand awareness, engagement, and customer acquisition.
• Oversee all aspects of branding, including messaging, visual identity, and brand positioning.
• Manage SEO strategies to improve organic search performance and increase website traffic.
• Plan and execute events to promote brand visibility and engage with target audiences.
• Foster community engagement and grow our community of freelancers
• Analyze marketing metrics and KPIs to track campaign performance and optimize strategies.
• Collaborate with cross-functional teams, including design, product, and sales, to align marketing efforts with overall business goals.
• Stay informed about industry trends and competitor activities to identify opportunities for growth.
• Manage marketing budgets and allocate resources effectively to achieve desired outcomes.

Requirements:

• 2-4 years of experience in social media management, SEO, and performance marketing.
• Strong written and verbal communication skills.
• Proficiency in email marketing and CRM tools such as Freshsales and Mailchimp.
• In-depth knowledge of social media platforms and best practices.
• Ability to analyze data and derive actionable insights to optimize marketing strategies.
• Experience in creating and executing digital marketing campaigns across various channels.
• Familiarity with web analytics tools (e.g., Google Analytics) to track campaign performance.
• Ability to work collaboratively and manage multiple projects simultaneously.
• Creative thinking and problem-solving skills.
• Bachelor's or master’s degree in marketing, communications, or related field preferred.

Benefits and Cool Facts:

• Competitive compensation package: Enjoy a salary that reflects your skills and contributions, along with performance-based incentives.
• Opportunities for rapid growth: Thrive in an environment that fosters professional development and offers clear paths for career advancement.
• Recognition and rewards: Your hard work won't go unnoticed—we believe in acknowledging and celebrating your achievements.
• Collaborative environment: Work alongside a diverse team of experts from various backgrounds and institutions, fostering innovation through collective wisdom.
• Global impact: BeGig's reach extends across the globe, giving you the opportunity to make a difference on a worldwide scale.
• Valued in-person collaboration: While we embrace remote work, we also value in-person collaboration and eagerly anticipate opportunities to work together face-to-face.

How to Apply: When you apply, don't forget to drop us a line at support@begig.io. Share your enthusiasm for startups, express what inspires you about BeGig, and detail how you envision contributing to our collective journey. We're excited to connect with you!