Digital Engagement Specialist

1. POSITION VACANT: Digital Engagement Specialist, Leading Sustainability Not-for-Profit, New Delhi 2. ORGANIZATION BACKGROUND : Our client is a respected player in the field of policy advocacy and sustainability solutions working towards reshaping the landscape for eco-friendly products and services. Engaging with diverse stakeholders, ranging from decision-makers, government representatives, and businesses to civil society organizations, our client contributes actively to advancing India's objectives in energy security, sustainable energy, and environmental resilience. 3. JOB DESCRIPTION/ RESPONSIBILITIES: Reporting to the Communications Head, the Digital Engagement Specialist (DES) shall play a crucial role in executing the communication team’s digital marketing and content amplification strategy. This includes driving brand awareness through engagement across social and other media and supporting internal/ external communications. Key Job Responsibilities: I. Program Communications Support The role involves the active provision of communications support to flagship programmes and projects of the organization in the clean energy space. Responsibilities include: (1) Developing and implementing communication strategies and plans enabling the accomplishment of programme goals; (2) Coordinating engagement activities for programme members, partners and stakeholders and ensuring effective collaboration; (3) Communicating programme goals to stakeholders through various digital platforms; (4) Managing programme resources, including funding and knowledge resources; (5) Planning and organizing stakeholder engagement and thought leadership-building activities. II. Online Presence (1) Drive programme and brand awareness through content and engagement across social media with emphasis On LinkedIn and Twitter (now X); (2) Design and implement campaigns on social channels; (3) Curate social media analytics to guide organic and paid campaigns; (4) Share outcomes of social listening and conversations on online communities; (5) Execute the communication team’s digital marketing and content amplification strategy; (6) Collaborate with agencies and in-house teams for various projects. III. Communications (1) Ensure organizational websites are updated; (2) Perform quality control checks on content; (3) Contribute to web projects, user experience improvements, and content planning; (4) Work on SEO and SEM optimization in collaboration with the technical team; (5) Provide writing and editing support for written and visual communications; (6) Compile and edit newsletters, project collateral, and other materials; (7) Support the development and dissemination of press releases, articles, and blogs. 4. QUALIFICATIONS, EXPERIENCE AND COMPETENCIES: Qualification (1) The applicant must be a graduate/ post-graduate in Communications, or Development, or Environmental Studies, or Energy, or other related fields; (2) Graduates in other disciplines with relevant experience shall also be considered. Experience (1) Three to five years of experience in Social Media Marketing, and Digital Content, with a strong orientation to LinkedIn, X, etc.; (2) Experience in stakeholder, partner and donor engagement, including helping convene and organize virtual and real-life workshops, conferences and events; (3) Prior experience in the Social Sector, especially Climate Change, Energy or Environment, shall be an advantage. Skills and Competencies (1) Expertise in driving brand awareness through well-crafted social media campaigns; (2) Demonstrates strong communication and interpersonal skills, and the ability to foster effective collaboration; (3) Exhibits excellent organizational skills with a proactive and forward-thinking approach; (4) Proficient in utilizing MS Office applications to enhance workflow efficiency; (5) Skillful in prioritizing tasks effectively, delivering results within tight timelines; (6) Highly motivated with a positive attitude, showcasing exceptional multitasking abilities; (7) In-depth understanding of environmental/ developmental issues including current trends in the field. 5. COMPENSATION OFFERED: Gross compensation budgeted for the position is attractive. Please note that the offer made to the selected candidate shall be commensurate with qualifications, experience, and salary history. 6. LOCATION: New Delhi 7. REFERENCE: DES-LSN 8. CONTACT INFORMATION: Team SAMS Strategic Alliance Management Services P Ltd. 1/1B, Choudhary Hetram House, Bharat Nagar New Friends Colony, New Delhi 110 025 Phone Nos.: 011- 2684 2162; 4165 3612 9. APPLICATION PROCESS: Eligible candidates interested in the position can apply using the link by or before January 30, 2024.