Home Online Associate Director - Digital Marketing

Home Online Associate Director - Digital Marketing

Associate Director - Digital Marketing

Full time at Careem in Online
Posted on May 8, 2024

Job details

  • Own, develop and execute marketing strategy on digital omni-channel to influence top of the funnel metrics and drive organic growth
  • Enable planning, executing, and optimizing digital marketing campaigns across digital omnichannel including social media, display advertising and content marketing
  • Analyze campaign performance metrics and provide insights to enhance future strategies
  • Collaborate with cross-functional teams to ensure consistent digital IMC executions
  • Develop effective SEO strategies to improve organic search rankings and increase traffic
  • Collaborate with cross functional teams to develop compelling and SEO friendly content for execution on various digital platform and optimize content for search engines to improve organic visibility
  • Ensure that content aligns with brand guidelines and resonates with the target audience relevant to each digital asset and executed within the digital IMC plans
  • Develop and manage external partnerships for Careem’s digital marketing agenda
  • Monitor and report on competitors’ digital and organic marketing activities
What You'll Need
  • Bachelor's degree in marketing/engineering with an MBA (preferred)
  • Minimum 8 years of experience in a combination of brand, digital marketing, segment & pricing, customer insights and agency management
  • A combination of experience in various industries preferred ideally telco, fintech and fmcg
  • 4-5 years of people management experience is required
  • Experience with analytics i.e. pricing, segments, digital sales, research (preferred)
  • Highly analytical, strategic thinker with strong commercial acumen and a strong data orientation
  • Growth-first mindset and ability to work with marketing, pricing, product and brand teams
  • Exceptional stakeholder management and communication skills
  • Fast learner and agile in a dynamic role, business, and market
  • Humble and hungry to learn something new; curiosity to do what has not been done before to set the bar on experience, customer service, and innovation in the market
  • Strong project management skills; ability to deliver on multifaceted projects with many stakeholders
Disclaimer: Drjobs.ae is only a platform that connects job seekers and employers. Applicants are advised to conduct their own independent research into the credentials of the prospective employer.We always make certain that our clients do not endorse any request for money payments, thus we advise against sharing any personal or bank-related information with any third party. If you suspect fraud or malpractice, please contact us via contact us page. Our goal is to make hiring as easy as possible. We find the right talent for every company, ensuring that each candidate finds a job they enjoy. Dr.Job FZ LLC provides 360-degree AI-powered recruiting and job search solutions. If you are looking for a job and haven't found your chance yet, you can upload your profile on our website and find thousands of opportunities globally!Our platform gives you the flexibility you need to thrive in today's market by allowing you to apply for all different kinds of jobs, whether they are full- or part-time, remote or on-site. #J-18808-Ljbffr

Apply safely

To stay safe in your job search, information on common scams and to get free expert advice, we recommend that you visit SAFERjobs, a non-profit, joint industry and law enforcement organization working to combat job scams.

Share this job
Improve your chance to get this job. Do an online course on Management, Leadership and Business starting now. Claim $10 promo towards online courses. See all courses
See All Associate Jobs
Feedback Feedback