Solar Digital Marketing expert- Australian experience required
Job details
About Us: Aus Energies Victoria is a leading energy solutions provider dedicated to powering communities across Victoria with sustainable and efficient energy solutions. We are committed to driving innovation and sustainability in the energy sector while providing exceptional service to our customers. Job Overview: We are seeking an experienced and results-driven Digital Marketing Expert to join our team on a remote basis. The ideal candidate will have at least 5 years of experience in digital marketing, with a strong focus on social media marketing, Google AdWords, and SEO for lead generation. Australian market experience, particularly knowledge of Victorian regions, is highly desirable. Responsibilities:
- Develop and implement comprehensive digital marketing strategies to drive lead generation and customer acquisition, with a focus on promoting energy solutions across various Victorian regions.
- Create engaging and relevant content tailored to specific Victorian communities to effectively communicate Aus Energies Victoria's value proposition and offerings.
- Manage and optimize social media marketing campaigns across various platforms, including but not limited to Facebook, Instagram, LinkedIn, and Twitter, ensuring alignment with regional preferences and interests.
- Plan and execute Google AdWords campaigns targeting specific Victorian regions to maximize ROI and reach target audiences effectively.
- Conduct keyword research, on-page optimization, and content optimization to improve organic search rankings and drive traffic through SEO, with a deep understanding of Victorian search trends and preferences.
- Monitor campaign performance, analyze key metrics, and provide actionable insights and recommendations for continuous improvement, with a focus on optimizing performance in Victorian markets.
- Bachelor's degree in Marketing, Business, or a related field.
- Minimum 5 years of proven experience in digital marketing, with a focus on social media marketing, Google AdWords, and SEO.
- Demonstrated success in developing and executing digital marketing strategies that drive lead generation and customer acquisition.
- Proficiency in using social media management tools, Google Analytics, Google Ads, and SEO tools.
- Excellent analytical skills and the ability to interpret data to make informed decisions and optimize campaign performance.
- Strong communication skills, both written and verbal.
- Australian market experience, with specific knowledge of Victorian regions, preferred.
- Competitive salary commensurate with experience.
- Flexible remote work environment.
- Opportunities for professional development and growth.
- Work with a talented and collaborative team dedicated to achieving results.
Apply safely
To stay safe in your job search, information on common scams and to get free expert advice, we recommend that you visit SAFERjobs, a non-profit, joint industry and law enforcement organization working to combat job scams.
