Content Writer

Job DescriptionCreate content and persuasive copy for all marketing channels like banners, emails, SMSs, landing pages, FB ads, Google ads, videos, buying guides, rural marketing collaterals, branding collaterals and moreAdapt content based on data insights received from other teams while understanding the revenue impact of communicationIdeate and conceptualise new promotions, campaigns, and sales - come up with attractive, catchy names and adapt copy to the flow of promotionsWork closely with the brand, category, marketing, UX, tech, creative and design teams to ensure the copy follows according to different teams' requirementsTake ownership and work closely with the Content Lead to complete content requirements and deliverables for projectsDrive impressions, and revenue by building and sustaining lasting relationships with consumers and create a vibrant and engaging communityLead multiple projects independently and ensure correctness, creativity and adherence to the brand toneSkills Required2 to 4 years of experienceKnowledge of excel sheetsTracking data, reading numbers, understanding impactMaking changes in content, copy and tone based on revenue impactUnderstanding of Wordpress PRB