PPC Google Adwords Specialist

PPC Google Adwords Specialist Confidential, Pakistan We are looking for an experienced PPC specialist who has had success with paid search campaigns using Google AdWords and other PPC platforms. This role will plan and manage paid search campaigns for clients across different industries, analyze performance data, and optimize campaigns. The ideal candidate will be someone who knows how to take initiative and find ways to maximise desired results from PPC campaigns.Key Responsibilities:Creating, developing & implementing effective paid search strategiesExecuting & optimizing many PPC campaigns simultaneouslyOverseeing campaigns across a number of search platforms (e.g. Google AdWords, BingTargeting selected audiences through researching keywordsManaging campaign budgets & adjusting bids to optimize the ROITracking daily, weekly & monthly KPI`s to identifying opportunities for improvementReporting KPI`s to management on a regular basis through various dashboardsProducing engaging, clear & concise copy for campaignsEnsuring that campaigns are aligned across multiple channelsBuilding and strengthening key relationships across PPC ad platforms and various vendorsStaying current with PPC & SEM trend and techniquesJob SpecificationMinimum of 3 years` experience as a PPC Manager using Google AdWordsStrong analytical skills and dashboard creationUnderstanding of digital marketing concepts and SEOExperience with multiple platforms, e.g. AdWords, Facebook, Yahoo, BingWorking knowledge of Google Analytics or similar analytical toolsExcellent communication, both verbal and written in EnglishBSc/BA in Marketing, Digital Media or a related field

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