Home Australia Creative Lead (Copy-Based)

Home Australia Creative Lead (Copy-Based)

Creative Lead (Copy-Based)

Full time at a Laimoon Verified Company in Australia
Posted on April 23, 2024

Job details

We are a global marketing agency that has gone from start-up to multi-national in little over two decades. Our success is due to a combination of factors. Talented people delivering award-winning campaigns. Expanding client relationships into new markets or services. Making strategic acquisitions. TEAM LEWIS has won many prestigious awards, including Cannes Lions, PRovoke Media, ICCO, European Excellence, PRCA Digital, Digital Impact, Global Digital Excellence.

At the heart of the business is the TEAM LEWIS Foundation (TLF). A non-profit charitable entity, funded by TEAM LEWIS, the TLF makes grants to support individuals undertaking charitable activities and charitable organisations in achieving their goals. It aims to strengthen the bonds between the communications industry, businesses, governments, and non-profits. In 2022, the TLF granted $700,000 to local causes alone. Community charities are championed by TEAM LEWIS' employees, who volunteer their time and skills to provide marketing and comms support to maximise the grants' effectiveness.

Purpose of the role Overview of Role Creative Lead is a senior position and is responsible for leading and growing Creative capabilities and delivering award-winning work in Australia. This role entails guiding team members in taking briefs, arranging and running brainstorming sessions to deliver effective solutions, crafting mock-ups, preparing for and taking part in presentations, as well as executing ideas. The person in this role plays a crucial part in the senior management team by ensuring that the agency consistently delivers Creative and forward-thinking solutions.

TEAM LEWIS prides itself on being a Creative-first agency, always seeking new and effective solutions to deliver on client briefs - this is an opportunity for you to lead and own that critical function in Australia. You will work closely with, and receive support from, our global roster of world-class Creative and innovation team members, including our dedicated Futures Hub, as we strive to produce work that is best-in-class in Australia and around the globe.

In addition to upskilling the Creative capabilities of current team members, as our client roster grows and revenue is attributed to Creative input, you will be able to hire and build out your dedicated Creative team.

Core responsibilities Creative Design and Content Oversees the creation of high-quality and engaging content and Creative outputs, providing knowledgeable quality control and guidance to their practiceConsistently develops Creative elements that match the deliverables listLeads in producing Creative and strategic visions for clientsWorks with clients to develop and implement an impactful design and content strategy, delegating responsibilities to direct and guide wider team members where possibleWorks with content specialists to improve own and others knowledge of content trends, driving a commitment to excellent story-tellingNew Business Actively contributes to the new business process in collaboration with the Managing Director and/or the local and regional leadership team, making key decisions and playing a crucial role in selling TEAM LEWIS credentials throughout the tender processLeads Creative element of credentials and pitches for clients, developing Creative concepts in line with strategic insights and messagingDigital / Social Media Actively promotes the use of digital products internally whilst developing the uptake of services offered by TEAM LEWIS, including specialist solutions provided by the digital teamUses social media to recognise trends and proactively promotes new tools, solutions, and processes to continuously evolve and optimise client PR campaigns across the businessWorks collaboratively with other teams increase the utilisation and selling of digital servicesTeam working and development Takes overall leadership responsibility for upskilling Creative capabilities of wider team, including coaching, supervision, assessment, and reviews of all team membersHelps build a high calibre, talented and motivated Creative team - nurturing and preserving the TEAM LEWIS cultureSets strategic team objectives on a weekly, monthly, quarterly, and annual basis Defines deliverable client objectives and sets standards of excellence for all client activity, driving commitment from all levels of the teamActs as a respected line manager, working closely with line reports to maximise strengths, improve weaknesses and support career developmentWorks with the People team to recruit high calibre candidates into the team and develop and initiate hiring strategy in line with projected organisational requirementsWorks with the People team to reward, retain and develop the team and resolve any performance issues, offering suggestions and improvements for the benefit of the wider local teamGeneral Runs and supports training sessions, with a view to maximising opportunities to expand team skills and grow revenuesTakes a proactive role in promoting the TEAM LEWIS brand, its identity, values, and workSupports the People team by promoting, both internally and externally, opportunities at TEAM LEWIS across social media and via the referral schemeWorks with the People team to create succession plans and career pathsMaintains a detailed and up-to-date knowledge of industry (competitors' and clients') activitiesOverall, acts as a guardian of best practiceAbout you Driven to take ownership of and build a critical service of the agencyKnowledge of the software and applications involved in the Creative processRelevant experience of working in a B2B, corporate, consumer, or digital communications agency environment as a Director level.Well-versed in social media and the integration of digital marketing into the wider communications landscapeAble to provide consultancy on Creative requirements as well as broader marketing strategyDemonstrable success at securing new business and increasing client revenuesConsidered, assertive and influential; a strong leader with the skills and aptitude to develop and motivate a teamKey internal contacts Managing Director, Australia - Line ManagerCreative Director, APACGlobal Executive Creative DirectorHead of Content, SingaporeCampaign Directors and senior account leads in Australia and the networkHead of Growth & Acceleration, APACRegional Strategic Excellence teamVP APACPeople Director APACThis job description is not intended to be an exhaustive list of the responsibilities for this role. Other responsibilities may be added from time to time. TEAM LEWIS is an Equal Opportunity Employer. We are committed to creating and fostering an environment focused on equality, empowerment, and respect. We strive to create an inclusive workplace that supports and celebrates our diversity. We continue to invest in our efforts to ensure that TEAM LEWIS is a place where everyone can thrive.

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