Digital Media Planner- Senior Manager/ Group Head
Job details
Key ResponsibilitiesOwning up media planning and delivery for key accountDay to day client servicing and coordinating between the client and internal teams Setting and meeting deadlines / team-lines in terms of project deliverablesOwning up brand and individual KPI's to drive business goalsExperience Details3-8 years, experiencePrevious experience of working with a digital media agencyManaged end to end Digital Media Planning campaignsPlatform knowledge - Facebook, Google, ProgrammaticGood vendor relationsJob Related SkillsDeveloping Media Strategy to achieve respective brand's objectives Planning, implementing & execution of the campaigns Overall account management- suggesting digital innovations, brand & campaign strategy, performance reviews, managing the respective stakeholdersManage complex projects with an ability to handle multiple projects at a timeSet and meet deadlines for self as well as othersAbreast with industry trends and innovations to drive thought leadership in business.Media dashboard experience - adwords, dv360, adsmanagerAnalytically bent with creative mindsetMost Important SkillsStrong in verbal, numerical and strategic reasoning Keen interest in technology based marketing and advertising, e-commerce and other web based channelsKnowledge of media planning tools - Comscore, GWI, Similarweb etc. PRB
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