DGM - Brand & Loyalty

About us-Stonex India has evolved into a lifestyle brand guided by the philosophy of delivering enriching experiences. Our expertise in design is infused in our offerings making it more than a piece of stone, but a work of art. The skilled craftsmanship aims to bring to life the most imaginative concepts that elevate your living spaces to a whole new level.Since 2001, we have believed in exploring new artistic expressions and an unwavering focus on craftsmanship and consumer delight.Our BusinessesStonex Evoke - Powered by a legacy that's built upon technology, commitment, and promise. Over 500 imported marble & stone varieties curated from the world over are processed at one of Asia's finest manufacturing facilities. A luxury collection of white marble, granite, travertine, onyx, limestone, and semi-precious stones. Stonex Icons - Stonex partners with leading global artists to create one-of-a-kind art pieces using stone. A unique collection of stone sculptures, carvings, and other artistic creations. We work with talented artists and craftsmen dedicated to using their expertise and creativity to bring their artistic vision to life. At Stonex Icons, we believe that art is not just a product, but an experience. Discover the beauty and artistry that lies within our stunning stone creations.Stonex Couture - Stonex Couture is a lifestyle brand dedicated to creating innovative and functional products using natural stone. With a philosophy of 'Create your imprint on time,' we collaborate with World renowned product designers to create unique home decor solutions that seamlessly blend aesthetic, design story and function.From furniture to home decor design objects, our products are designed to enhance the lifestyle. Stonex India is awarded with following prestigious awardsTHE WORLD'S GREATEST BRANDS 2015 - 16 - INDIAThe "FASTEST GROWING COMPANY" in MSME sector by CNBC-TV18 & Union Bank of IndiaOur Directors Mr. Gaurav Agarwal is recognized as Top 50 Emerging Leaders in Asia & Africa Region &Mr. Saurav Agarwal is given "Youth Business Leader" in North India by Times of IndiaThe "Extraordinaire Award" to Stonex India being a Visionary and a Game changer in Stone IndustrySaurav Agrawal Included in the elite "Time 40 Under 40" Club Plan/ Target: Stonex India is eyeing to aggressively grow its revenue and achieve first milestone of 1000 crore revenue by 2026-27. Company also has a vision of making Stonex a Globally renowned luxury brand.Designation: Deputy General Manager - Brand & LoyaltyReporting to: Group CMOJob Description:As the Head of Brand Marketing and Loyalty, you will be responsible for developing and executing comprehensive brand marketing strategies. In addition, you will lead the loyalty marketing efforts to cultivate and retain a loyal customer base. The ideal candidate will have extensive experience in both brand marketing and loyalty marketing, particularly within the luxury sector. A strong understanding of social media marketing and its impact on brand perception is essential for success in this role.1) Discuss Develop and implement strategic brand marketing plans to strengthen positioning and differentiate it within the luxury market. 2) Oversee the loyalty marketing program, including the development of targeted initiatives to increase customer retention and lifetime value. 3) Lead the development and execution of multi-channel marketing campaigns that drive brand awareness, engagement, and sales.4) Collaborate with cross-functional teams to ensure brand consistency across all touchpoints, including advertising, promotions, events, and digital platforms.5) Analyze market trends, consumer insights, and competitive intelligence to identify opportunities for growth and innovation.6) Utilize data-driven approaches to measure and optimize marketing performance, ROI, and customer engagement.7) Cultivate strong relationships with key stakeholders, including internal teams, external agencies, and luxury brand partners.8) Stay abreast of emerging trends and best practices in brand marketing, loyalty marketing, and social media to drive continuous improvement and innovation.9) Consult & work closely with Sales & Marketing teams to ensure high efficiency and collaboration Desired Skill Set 9+ years of experience in brand marketing and loyalty marketing, preferably within the luxury goods industry. Proven track record of developing and executing successful brand marketing campaigns that drive business results. Strong understanding of loyalty marketing principles and strategies, including segmentation, targeting, and personalized communications.Experience managing social media marketing initiatives across various platforms, with a focus on building brand equity and driving engagement. Analytical skills with the ability to translate data into actionable insights and strategies. Creative thinker with a passion for luxury brands and a keen eye for detail Team player with excellent leadership skills.URL : Website www.stonexindia.com PRB