Digital Strategic Director Creatives · Makati City · Hybrid Remote
Full time
at Lanhdaoconsulting
in
Online
Posted on April 20, 2024
Job details
About the Company: A growing advertising company based in Makati, supporting local and global clients. EssentialFunctions:
- Lead strategic planning across social and digital platforms on a monthly basis to provide direction for a brand’s presence.
- Collaborate with the different internal teams to create and deliver best-in- class social media and content-driven campaigns for our clients.
- Liaise with clients to attain an ever evolving understanding of their changing needs and adapting our approach to social media management for them accordingly.
- Plan and help execute media amplification and social media advertising on key social platforms.
- Deep-dive into social media analytics to understand why certain content performs better than the rest and providing actionable insights for our clients backed by social data.
- Track the effect of social and content marketing on the client’s digital platforms to showcase the effectiveness of our digital marketing.
- Stay on top of industry changes to ensure our clients are always ahead of the curve on digital and social.
- Spearhead the process of social advertising and content promotion across social media platforms, optimizing for the client’s objectives.
- Develop digital plans for the line-up of brands assigned
- Competitive monitoring to benchmark content for handled brands
- Prepares work to be accomplished by gathering information and working with fellow Account Managers
- Contributes to team effort by accomplishing related results as needed; collaboration with internal Creative and Accounts team
- Creation of presentation decks
- Presenting ideas to clients
- Meeting with clients and adjusting designs to fit their needs or taste
- May be part of a pitch team for new business
- Help the rest of the team with social media management and content management when necessary
- Other responsibilities related to the job as seen fit
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