Marketing Manager

Job Description

BlackStone eIT, a leading computer software company, is seeking an experienced and strategic Marketing Manager to join our team. As the Marketing Manager, you will be responsible for developing and implementing marketing strategies to drive brand awareness, generate leads, and support the sales team. You will collaborate closely with cross-functional teams, including sales, product development, and senior management, to ensure effective execution of marketing initiatives. This is an exciting opportunity to make a significant impact on the growth and success of our organization in the computer software industry. Responsibilities

• Develop and implement comprehensive marketing strategies to support business objectives and drive brand awareness
• Conduct market research and competitive analysis to identify customer needs, market trends, and potential areas of growth
• Create and execute strategic marketing campaigns across various channels, including digital, social media, email, and events
• Collaborate with internal stakeholders to develop compelling messaging and content that effectively communicates our value proposition
• Manage the company's website and digital presence, ensuring it is up-to-date, optimized for search engines, and aligned with marketing objectives
• Track and analyze marketing campaign performance, generate reports, and provide insights to drive continuous improvement and achieve marketing goals
• Develop and manage relationships with external vendors, agencies, and partners to support marketing initiatives
• Stay up-to-date with industry trends and emerging marketing technologies to ensure the adoption of innovative strategies