Digital Marketing Lead - FMCG

About Our Client As a global FMCG powerhouse, we are at the forefront of delivering everyday essentials to millions of consumers worldwide. Job Description The ideal candidate will have a strong background in media planning, digital campaigns, project management, and ecommerce marketing. As a Digital Marketing Lead, you will play a key role in developing and executing digital marketing initiatives that align with our overall business objectives.

• Work extensively with the brand teams to plan, launch, and optimize digital advertising campaigns across various channels, including social media, search engines, display networks, and email marketing.
• Lead cross functional teams and manage multiple projects to drive brand awareness, customer acquisition, and revenue growth.
• Conduct in-depth market research and analysis to identify trends, opportunities, and target audience preferences, leveraging data-driven insights to inform decision-making.

• Strong project management skills with the ability to multitask and prioritize in a fast-paced environment
• Proven expertise in leading digital marketing projects within FMCG brands - either in agency or client capacity
• Experience in full funnel performance marketing, digital branding strategy and analytics

• Competitive salary and performance-based incentives
• Flexible work arrangements and remote work opportunities - Office is located in Bulacan with 1x a week reporting to the office only