Digital Marketing Executive

Bachelor of Business Administration(Management) Nationality Any Nationality Vacancy 1 Vacancy Job Description Job Description Responsibilities Assist in the formulation of strategies to build a lasting digital connection with consumers Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.) Launch optimized online adverts through Google Ad words, Facebook etc. to increase company and brand awareness Be actively involved in SEO efforts (keyword, image optimization etc.) Prepare online newsletters and promotional emails and organize their distribution through various channels Provide creative ideas for content marketing and update website Collaborate with designers to improve user experience Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.) Acquire insight in online marketing trends and keep strategies up-to-date Maintain partnerships with media agencies and vendors Desired Candidate Profile Qualifications Requirements and skills • Proven experience as Digital Marketing Executive or similar role • Excellent understanding of digital marketing concepts and best practices • Experience with B2C social media, Google Ad words and email campaigns and SEO/SEM • Working knowledge of ad serving tools (e.g., DART, Atlas)• Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, Web Trends etc.)• Skills and experience in creative content writing • Analytical mindset and critical thinking • Excellent communication and interpersonal skills • BSc/BA in marketing or relevant field Company Industry

• Hotels
• Hospitality

Department / Functional Area

• Marketing
• Brand Management
• Marketing Research
• Digital Marketing

Keywords

• Digital Marketing Executive

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