Digital Marketing Specialist Admin (full-time)

Nesso Group.At Nesso Group, we are a group of experienced and energetic finance and insurance professionals who bring a connected experience to our clients through an ecosystem of services, all under one roof, one team, and one mission. Our company's core focus is to foster meaningful relationships while helping our clients with their lifelong insurance and financial needs by listening, educating, and helping them make the best decisions.Position Overview: We are seeking a Digital Marketing Specialist to craft compelling content across social media, email, print, and the website, to drive engagement and align with company objectives. This role requires a Bachelor's degree in Marketing or related field, proven experience in digital marketing content creation, and strong written and verbal communication skills. Proficiency in short-form video creation, innovative thinking, and project management abilities are essential. Familiarity with the financial services and insurance industry is a plus.Our commitment is first to our team and then to our clients.We want you if you are:Excited to be Here - aware of the energy you bringSupporting and Positive - connect and be part of the teamHumble and Genuine - encourage and strengthen those around youA Good Steward - care for all that is entrusted to youServant-Minded - serve people with empathyPassionate to Grow - contribute to a culture of continuous improvementHave you ever experienced a team where:Meals are eaten together in a commercial kitchen cooked by our partners and team.Themed days are determined by a spirit wheel.Community fundraisers and volunteer opportunities are endless.Fun and interactive team-building activities are happening as quickly as we can get them planned.Have we sparked your curiosity?As Digital Marketing Specialist Your Responsibilities Are To:Create compelling and relevant content for social media, email campaigns, and the website to attract and engage our target audience.Develop and implement a digital marketing content strategy that aligns with the company's goals and objectives.Conduct regular audits of brand messaging to ensure authenticity, alignment with our global mission, and adherence to our service models.Stay informed about industry trends and incorporate best practices into content creation.Utilize HubSpot to develop reporting dashboards and analyze performance metrics. Optimize content based on insights to enhance reach and engagement.Foster engagement on digital platforms with strategic businesses to build a vibrant digital community.Provide guidance and support to Nesso teammates on their individual content development strategies.Support relationships with local chambers, media outlets, and community leaders through the creation of tailored content.Lead marketing initiatives for events, conferences, and sponsorships to drive attendance, increase brand visibility, and bolster engagement.Spearhead post-event email marketing and develop feedback mechanisms to measure the success of events .