EssenceMediacom | Associate Business Director - Data & Strategy
Full time
at EssenceMediacom
in
Pakistan
Posted on April 11, 2024
Job details
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EssenceMediacom | Associate Business Director - Data & Strategy
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EssenceMediacom is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for an Associate Director - Data & Strategy to join us. A data and digital media professional who will get an opportunity to lead Digital Performance & Data Strategy function in the EssenceMediacom structure. In this role you will be managing a Digital & Data relationship and help drive the agenda for the coke client. At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us. Reporting of the role This role reports to the Business Director 3 best things about the job:- Opportunity to be the best amongst the best
- Working within a proven, fast growing team servicing some of the biggest brands in the country
- Help some of the largest brands build their digital media presence and drive revenues for the largest media investment agency
- Built strong relationship withthe client
- You will be mapping new digital and data opportunities for the client
- Built some path breaking data and digital strategies
- Pushed innovating concepts to drive revenues
- Driven revenue growth and won a few awards for innovative approach
- Develop strategic roadmap for the client with a bend of digital performance and data analysis
- Liaison with various digital and data strategy vertical experts (dashboards, search, social, mobile, etc.) and create integrated data and digital solutions
- Integrating data solutions with overall media strategy and lead a team to fulfil client objective
- Proactively identify new opportunities and pitch innovative ideas
- Client servicing and team management
- Thought leadership on data strategy and digital media by educating internal agency and external client teams at various points
- Meet revenue targets and drive incremental billing and revenue for coke
- Minimum 7+ years in data/digital/media strategy
- Experience in handling large size data and digital clients across categories
- MBA preferred
- Digital and data media understanding is a must
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