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Marketing Communications Executive

Full time at Marriott International, Inc. in Online
Posted on April 10, 2024

Job details

Job Number 24051008 Job Category Sales & Marketing Location W Singapore - Sentosa Cove, 21 Ocean Way, Singapore, Singapore, Singapore VIEW ON MAP Schedule Full-Time Located Remotely? N Relocation? N Position Type Non-Management Strategic Planning Public Relations

  • Design and influence a PR strategy and SMART Plan, aligned with marketing and communication activities across the Hotel and the region.
  • Ensure consistent and relevant customer communications within appropriate channels with an aim of establishing market credibility and awareness.
  • Works closely with public relations professionals within Starwood regionally and internationally.
  • Researches, writes press releases and makes sure that they reach the target audience.
  • Establishes and maintains relationships with influential lifestyle media, publications, celebrities, artists to enhance W Singapore’s editorial coverage and support.
  • Manages photo shoots within hotel to provide smooth operations. This includes fashion shoots, ad shoots, editorial shoots as well as W related food/ event photography and may include working hours outside normal daily working hours.
  • Develop, plan and manage PR resources according to agreed budget.
Effectively communicates the Hotel’s happenings
  • Actively involves in the production of sales & publicity brochures, collateral, promotional videos and digital programs that serves to reach the Hotel’s target audience.
  • Responsible for organizing press conference, exhibitions and press tours.
  • Bridges between the Hotel, the Media, and other organizations. Evaluates the advertising and promotional programs and ensures it is aligned with W passion points.
  • Writes and distributes all media alerts and press releases for property events, promotions, and outlets.
  • Supervise the efforts of the team in maintaining the Hotel’s image and identity.
  • Draft speeches of the Hotel’s senior leadership team (SLT) for public events and meetings.
  • Hosts media at W Singapore events to maintain relationships and create editorial imagery and message.
  • Helps create positive and beneficial social media content.
  • Manage public image of W Insider to generate character editorial content.
Event Management
  • Seek out opportunities to participate in or collaborate with relevant events, conferences, or exhibitions in order to create awareness, support sales, or seek out additional business development opportunities and activities.
  • Responsible for the arrangements at special events such as sponsorship of dinners, fashion shows, music events, etc.
  • Works closely with the catering and events team.
  • Attends specific strategic events to establish image of hotel and involvement in the relevant communities along passion points.
  • Creates and conceptualize PR events and activities to generate editorial from relevant media.
Follow all company policies and procedures; ensure uniform and personal appearance are clean and professional; maintain confidentiality of proprietary information; protect company assets. Welcome and acknowledge all guests according to company standards; anticipate and address guests’ service needs; thank guests with genuine appreciation. Speak with others using clear and professional language; prepare and review written documents accurately and completely; answer telephones using appropriate etiquette. Develop and maintain positive working relationships with others; support team to reach common goals; listen and respond appropriately to the concerns of other employees. Comply with quality assurance expectations and standards. Move, lift, carry, push, pull, and place objects weighing less than or equal to 10 pounds without assistance; stand, sit, or walk for an extended period of time. Perform other reasonable job duties as requested by Supervisors. Marriott International is an equal opportunity employer.We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture.We are committed to non-discrimination onanyprotectedbasis, such as disability and veteran status, or any other basis covered under applicable law. W Hotels’ mission is to Ignite Curiosity, Expand Worlds. We are a place to experience life. We’re here to open doors and open minds. We are constantly inspired by new faces and new experiences. A tuned-in, up-for-anything spirit is at our core and has made us renowned for reinventing the norms of luxury around the globe. Whatever/Whenever is our culture and service philosophy that brings our guests’ passions to life. If you are original, innovative, and always looking towards the future of what’s possible, welcome to W Hotels. In joining W Hotels, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing globalteam, and become the best version of you. #J-18808-Ljbffr

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