Performance Marketing Manager

We are seeking a dynamic Performance Marketing Manager whose key task is to maximize returns on advertising and promotional activities across the ecommerce channel. Key responsibilities of the role include...Analyze data, think creatively and dream up innovative strategies to make sure marketing campaigns reach the right target audience in the most effective way possible.Devise and implement strategies for using certain media effectively to attract and retain customers, increase brand recognition, and maintain customer satisfaction and loyalty.Execute the search strategy to grow the base business through search campaigns, tracking the results and proposing improvements to the campaigns and the strategy.Seek for ways to conquer new territories in terms of new keywords, new campaigns, new campaigns types, etc.Specifically track 1P & 3P campaigns in order to identify different trends and opportunities, optimizing not only sales but CPCs.Provide search insights to the eKey Account Managers and Content Manager.Operative handling of the Amazon Advertising console.ABVP SOV Tracker and other analysis.Budget and billing control.Other platforms: search synergies with other platforms, eventually manage them (Ebay, CRF...)Do you possess...3+ years experience with digital media buying and planningConfidently execute and manage/buy all digital media campaigns across all eCommerce channels and devices Strong experience specifically with AMS campaignsUtilize audience targeting strategies and creative testing frameworks to improve engagement and ROASExperience troubleshooting campaign performance and delivery, utilizing data insights to develop campaign optimizations and test strategies that over-deliver on portal KPIs Strong Analytical Mind SetAbility to take initiative and work independentlyBA/BS degreeYou should also be...Proactive self- starter. Able to keep manager informed of progress as appropriate.Highly organized with ability to prioritize. Must be able to manage time effectively in a challenging environment.Strong influencing and interpersonal skills - able to manage conflict and resistanceDecisive - able to identify and focus on key issuesCommitment and can do attitudeValues - Achievement, team-spirit, Entrepreneurship, Ownership and ResponsibilityExperience, skills and competencies that lend themselves to this roleWe know that experience comes in all forms and we're not necessarily looking for individuals who can hit the ground running ('check all the boxes') but may bring a unique blend of competence and capabilities that can grow into a role and/or bring news skills to the team. A welcoming workplace that offers personal and professional growth for all individualsAt Beiersdorf, you'll find:A welcoming workplace that fosters diversity, inclusion and belonging where every team member feels valued, respected, and supportedNimble teams that enjoy challenging work and the ability to make an impactA dynamic community of life-long learners that values acumen, aptitude and the ability to learn as well as hard skills and established expertiseA purpose-led company that cares about your personal and professional development with the right balance of structure and flexibility to thriveA collaborative culture that leads with care, trust, simplicity and courage Unique benefits that consider the whole personWe understand that you have a life outside of work, and we support you with unique benefits including: Generous and flexible vacation policySummer Friday hours Comprehensive Wellness and Benefits programGrowing number of Employee Resource Groups or affinity groups - to foster meaningful connections and belonging with other colleaguesDynamic work model - a hybrid of in-office collaboration (3 days/week) and remote focused work days (fully remote if working from Toronto) Caring for skin means caring for people.It all started with a pharmacist and a dream 140 years ago. Today, Beiersdorf is a global company with iconic brands — Coppertone, Aquaphor, Eucerin, Elastoplast and NIVEA — focused on providing innovative, clinically-proven and safe skin and sun care solutions to more than 500 million consumers in over 200 countries — making people feel comfortable in their own skin. At Beiersdorf, we care beyond skin. We care for people — our employees, our customers, our consumers and our communities — and our planet. We know that diversity of thought, backgrounds, experience, and perspective enriches our culture and fosters innovation and ingenuity. We know that responsibly sourced, sustainable products and packaging make for a more sustainable future. And we know that when your skin feels better, you feel better. Personal Care Product Manufacturing