Job details
Job Summary: Canonical is looking for a Product Marketing Manager who will be responsible for developing marketing strategy and go to market plans at a global level for a diverse range of products to support our growth strategy. This is a hands-on, multi-disciplinary and dynamic position, requiring close collaboration with the Product and engineering teams, content team, Sales Teams, as well as other Marketing functions. The ideal candidate is passionate about technology, technology marketing and the use of technology in marketing. They prefer to work in an environment that emphasises ownership of campaigns, collaboration, learning, curiosity and a drive to always improve oneself / the team / the organisation. They love to problem solve, get hands on, experiment, measure and use automation to make daily life easier. As a product marketing manager you will:
- Be responsible for go-to-market planning and execution for a range of products
- Lead on content dissemination planning, campaign development and planning for planning product launches.
- You will lead on the development of compelling messaging and positioning that emphasizes business value and connects with target audiences throughout the buying journey
- Conceiving and executing customer base communications and marketing programs to upsell and cross sell into our large base of customers
- Collaborating with demand generation teams, utilizing data and insights to create and improve strategies that drive traffic to our content, optimizing marketing funnels
- Work with the teams to plan event, webinars and support paid and social media promotion
- PR / AR coordination with Comms manager
- Create and publish content (online and print) in line with marketing plans to deliver on campaigns
- Monitoring the competitive landscape to define product positioning that differentiates
- A minimum of 5 years in a Product Marketing function focused on enterprise software, SaaS experience preferred
- Knowledge of workflow and process automation, case management and no/low code application development
- Knowledge of enterprise content management / content services would also be ideal
- Ability to think strategically about complex issues, leading to thoughtful recommendations, and action plans
- Exceptional interpersonal skills, and aptitude for forging trusting relationships across diverse, cross-functional teams
- Conversant in go-to-market strategies and methodologies
- Skilled in leading presentations and discussions with industry analysts, business, technical, and sales stakeholders
- Excellent verbal and written communication skills, strong content marketer
- Proven ability to prioritize and differentiate what matters from the noise, meeting deadlines without sacrificing quality
- Growth mindset - someone who is not afraid to think big and take on risk.
- Learning and Development
- Annual Compensation Review
- Recognition Rewards
- Annual Leave
- Priority Pass for travel
- Flexible working option
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'job_type_id' => null, 'description' => null, 'pay_status' => 'Free', 'external_job_description' => '<p><p><b> Job Summary: </b><br> <br> <br> Canonical is looking for a Product Marketing Manager who will be responsible for developing marketing strategy and go to market plans at a global level for a diverse range of products to support our growth strategy. This is a hands-on, multi-disciplinary and dynamic position, requiring close collaboration with the Product and engineering teams, content team, Sales Teams, as well as other Marketing functions. <br> <br> <br> The ideal candidate is passionate about technology, technology marketing and the use of technology in marketing. They prefer to work in an environment that emphasises ownership of campaigns, collaboration, learning, curiosity and a drive to always improve oneself / the team / the organisation. They love to problem solve, get hands on, experiment, measure and use automation to make daily life easier. <br> <br> <br> As a product marketing manager you will: </p> <ul> <li> Be responsible for go-to-market planning and execution for a range of products </li> <li> Lead on content dissemination planning, campaign development and planning for planning product launches. </li> <li> You will lead on the development of compelling messaging and positioning that emphasizes business value and connects with target audiences throughout the buying journey </li> <li> Conceiving and executing customer base communications and marketing programs to upsell and cross sell into our large base of customers </li> <li> Collaborating with demand generation teams, utilizing data and insights to create and improve strategies that drive traffic to our content, optimizing marketing funnels </li> <li> Work with the teams to plan event, webinars and support paid and social media promotion </li> <li> PR / AR coordination with Comms manager </li> <li> Create and publish content (online and print) in line with marketing plans to deliver on campaigns </li> <li> Monitoring the competitive landscape to define product positioning that differentiates <br> <br> </li> </ul> <p> The successful Marketing Manager will have : </p> <ul> <li> A minimum of 5 years in a Product Marketing function focused on enterprise software, SaaS experience preferred </li> <li> Knowledge of workflow and process automation, case management and no/low code application development </li> <li> Knowledge of enterprise content management / content services would also be ideal </li> <li> Ability to think strategically about complex issues, leading to thoughtful recommendations, and action plans </li> <li> Exceptional interpersonal skills, and aptitude for forging trusting relationships across diverse, cross-functional teams </li> <li> Conversant in go-to-market strategies and methodologies </li> <li> Skilled in leading presentations and discussions with industry analysts, business, technical, and sales stakeholders </li> <li> Excellent verbal and written communication skills, strong content marketer </li> <li> Proven ability to prioritize and differentiate what matters from the noise, meeting deadlines without sacrificing quality </li> <li> Growth mindset - someone who is not afraid to think big and take on risk. <br> <br> </li> </ul> <p> What Canonical Offers: </p> <ul> <li> Learning and Development </li> <li> Annual Compensation Review </li> <li> Recognition Rewards </li> <li> Annual Leave </li> <li> Priority Pass for travel </li> <li> Flexible working option <br> <br> </li> </ul> <p> Canonical believes a diverse workforce enhances our ability to deliver world class software and services which meet the world’s computing needs. 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Learn to add creative content regularly, include more than one CTA, and retarget visitors who don't convert the first time around, become an authority on a particular subject, and take steps to apply your marketing efforts into action now. There is an ever-increasing need for qualified individuals who are high-performing and get the best results, and there has never been a better time than right now to land that dream job! This is a IAP certified course that will demonstrate to leading employers you are continually developing yourself, and will make you a desirable candidate.<br /> <br /> <strong>Why You Should Consider Taking this Course at Study365?</strong><br /> <br /> Study365 is a leading online provider for several accrediting bodies, and provides learners the opportunity to take this exclusive IAP course. 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What you need is a funnel that can grab leads instantly. Instafunnels - Level 3 is designed to help you create a funnel like the pros do. In order to have a profitable funnel, you must hook visitors before they have even got time to think. Funnels can be tedious work, however, this course provides a fun and engaging way to create the perfect funnel for your business. There's a wealth of information that will come in useful when you have to create a funnel. Learn to setup an Instafunnels account, create invoices, use autoresponder, create a marketing campaign and build a winning sales page.<br /> <br /> The Instafunnels - Level 3 course will demonstrate how to design a compelling sales funnel. You will learn to convert visitors into customers and turn them into repeat customers. The sales funnel will be a real, sustainable way to make that extra ; <br /> Instafunnels - Level 3 will give you the relevant skills on how to drive traffic to your funnel. Learn to add creative content regularly, include more than one CTA, and retarget visitors who don't convert the first time around, become an authority on a particular subject, and take steps to apply your marketing efforts into action now. There is an ever-increasing need for qualified individuals who are high-performing and get the best results, and there has never been a better time than right now to land that dream job! This is a IAP certified course that will demonstrate to leading employers you are continually developing yourself, and will make you a desirable candidate.<br /> <br /> <strong>Why You Should Consider Taking this Course at Study365?</strong><br /> <br /> Study365 is a leading online provider for several accrediting bodies, and provides learners the opportunity to take this exclusive IAP course. At Study365, we give our fullest attention to our learners' needs and ensure they have the necessary information required to proceed with the training. <br /> <br /> Learners who register will be given excellent learning support, discounts for future purchases and be eligible for a TOTUM Discount card and Student ID card with amazing offers and access to retail stores, the library, cinemas, gym memberships and their favourite ;<br /> <br /> <strong>COURSE CURRICULUM</strong><br /> 1. Instafunnels Introduction<br /> 2. Signup For Instafunnels<br /> 3. Dashboard<br /> 4. Help Center<br /> 5. Affiliate Program Signup<br /> 6. Customer Menu<br /> 7. Setup Payment Gateways<br /> 8. Setup Email Templates<br /> 9. Setup Email Servers<br /> 10. Setup Custom Domain<br /> 11. Setup Email & Segments<br /> 12. Creating & Sending Invoices<br /> 13. Instafunnel Builder<br /> 14. Setup Your Emails & Autoresponders<br /> 15. Setup Your Bribe<br /> 16. Instapage Builder<br /> 17. Setup SMS Marketing<br /> 18. Fb ads showcase<br /> <br /> <strong>Learning Outcomes</strong> <ul> <li>Learn to launch an instafunnel</li> <li>Learn to build a list quickly</li> <li>Grab the attention of visitors</li> <li>Learn about SMS and email marketing</li> <li>Learn to use the sales funnel to leverage your business</li> </ul> <strong>Who is this Course for?</strong> <ul> <li>Entrepreneurs</li> <li>Online Marketers</li> <li>Business Owners</li> <li>Content Marketers</li> <li>Anyone interested in learning about instafunnels</li> </ul> <strong>Method of Assessment</strong><br /> This is a knowledge-based course, and thus, will contain no method of assessment.<br /> <br /> <strong>Certification</strong><br /> Upon the successful completion of the course, learners will be awarded an accredited 'Certificate of Completion for InstaFunnels - Level 3' by IAP<br /> <br /> <strong>Awarding Body</strong><br /> <br /> The International Awards for Professionals iAP is an awarding body established in 1999 that aims to promote a high educational standard. They hope to create online education that is trustworthy and credible. They are focused on raising the standards of online education, and ensuring it is accessible to all. The iAP provides accreditation for a range of educational establishments, and monitors and continually develops the educational standards of such institutions. 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This is a hands-on, multi-disciplinary and dynamic position, requiring close collaboration with the Product and engineering teams, content team, Sales Teams, as well as other Marketing functions. <br> <br> <br> The ideal candidate is passionate about technology, technology marketing and the use of technology in marketing. They prefer to work in an environment that emphasises ownership of campaigns, collaboration, learning, curiosity and a drive to always improve oneself / the team / the organisation. They love to problem solve, get hands on, experiment, measure and use automation to make daily life easier. <br> <br> <br> As a product marketing manager you will: </p> <ul> <li> Be responsible for go-to-market planning and execution for a range of products </li> <li> Lead on content dissemination planning, campaign development and planning for planning product launches. </li> <li> You will lead on the development of compelling messaging and positioning that emphasizes business value and connects with target audiences throughout the buying journey </li> <li> Conceiving and executing customer base communications and marketing programs to upsell and cross sell into our large base of customers </li> <li> Collaborating with demand generation teams, utilizing data and insights to create and improve strategies that drive traffic to our content, optimizing marketing funnels </li> <li> Work with the teams to plan event, webinars and support paid and social media promotion </li> <li> PR / AR coordination with Comms manager </li> <li> Create and publish content (online and print) in line with marketing plans to deliver on campaigns </li> <li> Monitoring the competitive landscape to define product positioning that differentiates <br> <br> </li> </ul> <p> The successful Marketing Manager will have : </p> <ul> <li> A minimum of 5 years in a Product Marketing function focused on enterprise software, SaaS experience preferred </li> <li> Knowledge of workflow and process automation, case management and no/low code application development </li> <li> Knowledge of enterprise content management / content services would also be ideal </li> <li> Ability to think strategically about complex issues, leading to thoughtful recommendations, and action plans </li> <li> Exceptional interpersonal skills, and aptitude for forging trusting relationships across diverse, cross-functional teams </li> <li> Conversant in go-to-market strategies and methodologies </li> <li> Skilled in leading presentations and discussions with industry analysts, business, technical, and sales stakeholders </li> <li> Excellent verbal and written communication skills, strong content marketer </li> <li> Proven ability to prioritize and differentiate what matters from the noise, meeting deadlines without sacrificing quality </li> <li> Growth mindset - someone who is not afraid to think big and take on risk. <br> <br> </li> </ul> <p> What Canonical Offers: </p> <ul> <li> Learning and Development </li> <li> Annual Compensation Review </li> <li> Recognition Rewards </li> <li> Annual Leave </li> <li> Priority Pass for travel </li> <li> Flexible working option <br> <br> </li> </ul> <p> Canonical believes a diverse workforce enhances our ability to deliver world class software and services which meet the world’s computing needs. We are committed to ensuring equal employment opportunities to all qualified individuals. 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Hiring company
Canonical
-
Digital Marketing Complete John AcademyAED 92
AED 1,469Duration: Upto 4 Days -
Instafunnels - Level 3 Study 365AED 88Duration: 2 Hours
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