Job details
Monday, March 11, 2024 Are you looking for more than a job? At World Vision Canada we offer challenging careers that change the lives of children all over the world and it will change yours too. Come and be part of a team of 400 Canadians with a vision for the world: Life in all its fullness for every child. You will experience Christian faith in action helping to make real and lasting change in the lives of the world’s most vulnerable children. Join the World Vision Canada team and be part of a powerful and effective force for good: For Children. For Change. For Life. Position: Marketing Specialist Reports to: Product Owner Position Term: Full Time Permanent Primary Location:Mississauga, Ontario, Canada Workplace Type:Remote (Within Canada) World Vision Canada’s Marketing team mission is to deliver a world-class supporter-centric experience across all our channels. It is guided by the principles of delivering the right message at the right time, so our supporters feel valued and understand their contribution to making the world a better place. Job Purpose: The Marketing Specialist is responsible for delivering world-class, personalized impact content to our supporters through omni-channel platforms, campaigns and media analysis. Support the development, execution, and ongoing monitoring of marketing initiatives. They actively create solutions with the product team members that deliver value to our supporters. Support the overall vision for marketing for World Vision Canada through digital traffic, lead generation, engagement, and revenue goals. They will also be responsible for executing marketing initiatives with their respective team that achieve organizational objectives and drive growth through acquisition and/or retention strategies across owned and operated and campaigns. Responsibilities:
- Create compelling and impactful creative and technical marketing content for a variety of platforms, including but not limited to emails, digital marketing initiatives, social media posts, website copy, blog articles, videos, and print materials, as needed, to increase brand visibility, web traffic, donor acquisition and retention, ensuring consistency and alignment with the brand guidelines.
- Collaborate with internal stakeholders, cross-functional teams, external vendors and agencies to provide high-level business support in the planning, creation and implementation of complex marketing campaigns, initiatives and technical solutions.
- Develop and execute marketing strategies, considering/including but not limited to multiple customer segment preferences, customer personas, channels, technical feasibility, budget, KPIs and business viability, in alignment with business requests.
- Collaborate with cross-functional teams to develop testing and strategies to record, ensure cohesive planning and operations, report and execute marketing plans to improve effectiveness, efficiencies, and revenue.
- Innovate strategies to optimize the customer experience, and increase campaign revenue and ROI. Identify shortfalls and provide recommendations for improvement plans, optimization, and innovation.
- Manage day-to-day campaigns and operations and acts as the Subject Matter Expert (“SME”) ensuring that business processes adhere to brand guidelines and standards.
- Support the Product Owner with all related marketing activities, in line with team objectives, organizational priorities, and activity roadmaps.
- Collaborate with the Analytics & Insight team to monitor and analyze key performance indicators (KPIs), reporting on campaign performance, identifying efficiencies, offering insight, identifying, and highlighting opportunities to maximize ROI and achieve marketing goals.
- Lead key meetings, including business discussions and team meetings, where appropriate, ensuring alignment and integration of marketing efforts.
- Proactively stay up to date on industry and market trends, supporter engagement strategies, competitive activity, and best practices in marking and fundraising, applying new knowledge to enhance World Vision Canada’s marketing strategy.
- Partner with World Vision International in rolling out relevant marketing initiatives for the Canadian market as required. Share with other teams (internal and external) about organizational, product and segment information as needed.
- Other tasks as required. This job description is a general outline of responsibilities and qualifications and may be subject to modifications and adjustments based on business needs and requirements.
- Understanding and experience working within an Agile framework, Scrum and Kanban environment
- Post-secondary education in Marketing, Media, Technology or similar disciplines. (Preferred)
- 3-5 years of marketing experience. Minimum 3+ years’ of experience in your area of specialization, including but not limited to telemarketing, fundraising, direct mail, print/ digital marketing, media, omni-channel campaigns, campaign management, customer relationship management or business
- Advanced working knowledge of MS Office Suite, video and image editing tools and an understanding of the web/mobile landscape
- Confident leveraging analytics tools (Adobe Analytics, GA etc.) to create insights
- Track record of successful project management, execution skills, and results
- Ability to build strong relationships and collaborate within teams
- Working knowledge of development process and project management is an asset
- A self-directed mindset with the ability to navigate and manage multiple priorities while collaborating with cross functional teams
- World Vision Canada has consistently been awarded Canada and GTA top employer awards.
- We are Canada’s largest development, relief, and advocacy non-profit organization.
- We embody an Agile mindset here.
- We offer competitive pay and benefits. Our comprehensive health benefits start at day 1 which includes a Health Spending Account.
- We match pension contributions up to 6% and provide a top-up for pregnancy & parental leaves.
- We offer extra time off for restoration by closing for an additional day on long weekends, 6 times a year.
- We provide up to six weeks’ vacation, plus paid sick days, personal days & wellness days.
- We offer a family-friendly, caring, and flexible work environment.
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At World Vision Canada we offer challenging careers that change the lives of children all over the world and it will change yours too. Come and be part of a team of 400 Canadians with a vision for the world: Life in all its fullness for every child. <p></p> You will experience Christian faith in action helping to make real and lasting change in the lives of the world’s most vulnerable children. Join the World Vision Canada team and be part of a powerful and effective force for good: <p></p> For Children. For Change. For Life. <p></p> <p><strong> Position: Marketing Specialist </strong></p><p><strong> Reports to: Product Owner </strong></p><p><strong> Position Term: Full Time Permanent </strong></p><p><strong> Primary Location:Mississauga, Ontario, Canada <br> Workplace Type:Remote (Within Canada) </strong></p><p> World Vision Canada’s Marketing team mission is to deliver a world-class supporter-centric experience across all our channels. It is guided by the principles of delivering the right message at the right time, so our supporters feel valued and understand their contribution to making the world a better place. </p><p><strong> Job Purpose: </strong></p><p> The Marketing Specialist is responsible for delivering world-class, personalized impact content to our supporters through omni-channel platforms, campaigns and media analysis. Support the development, execution, and ongoing monitoring of marketing initiatives. </p><p> They actively create solutions with the product team members that deliver value to our supporters. Support the overall vision for marketing for World Vision Canada through digital traffic, lead generation, engagement, and revenue goals. </p><p> They will also be responsible for executing marketing initiatives with their respective team that achieve organizational objectives and drive growth through acquisition and/or retention strategies across owned and operated and campaigns. </p><p><strong> <br> Responsibilities: </strong></p><ul><li> Create compelling and impactful creative and technical marketing content for a variety of platforms, including but not limited to emails, digital marketing initiatives, social media posts, website copy, blog articles, videos, and print materials, as needed, to increase brand visibility, web traffic, donor acquisition and retention, ensuring consistency and alignment with the brand guidelines. </li><li> Collaborate with internal stakeholders, cross-functional teams, external vendors and agencies to provide high-level business support in the planning, creation and implementation of complex marketing campaigns, initiatives and technical solutions. </li><li> Develop and execute marketing strategies, considering/including but not limited to multiple customer segment preferences, customer personas, channels, technical feasibility, budget, KPIs and business viability, in alignment with business requests. </li><li> Collaborate with cross-functional teams to develop testing and strategies to record, ensure cohesive planning and operations, report and execute marketing plans to improve effectiveness, efficiencies, and revenue. </li><li> Innovate strategies to optimize the customer experience, and increase campaign revenue and ROI. Identify shortfalls and provide recommendations for improvement plans, optimization, and innovation. </li><li> Manage day-to-day campaigns and operations and acts as the Subject Matter Expert (“SME”) ensuring that business processes adhere to brand guidelines and standards. </li><li> Support the Product Owner with all related marketing activities, in line with team objectives, organizational priorities, and activity roadmaps. </li><li> Collaborate with the Analytics & Insight team to monitor and analyze key performance indicators (KPIs), reporting on campaign performance, identifying efficiencies, offering insight, identifying, and highlighting opportunities to maximize ROI and achieve marketing goals. </li><li> Lead key meetings, including business discussions and team meetings, where appropriate, ensuring alignment and integration of marketing efforts. </li><li> Proactively stay up to date on industry and market trends, supporter engagement strategies, competitive activity, and best practices in marking and fundraising, applying new knowledge to enhance World Vision Canada’s marketing strategy. </li><li> Partner with World Vision International in rolling out relevant marketing initiatives for the Canadian market as required. Share with other teams (internal and external) about organizational, product and segment information as needed. </li><li> Other tasks as required. This job description is a general outline of responsibilities and qualifications and may be subject to modifications and adjustments based on business needs and requirements. </li></ul><p><strong> Qualifications: </strong></p><ul><li> Understanding and experience working within an Agile framework, Scrum and Kanban environment </li><li> Post-secondary education in Marketing, Media, Technology or similar disciplines. (Preferred) </li><li> 3-5 years of marketing experience. Minimum 3+ years’ of experience in your area of specialization, including but not limited to telemarketing, fundraising, direct mail, print/ digital marketing, media, omni-channel campaigns, campaign management, customer relationship management or business </li><li> Advanced working knowledge of MS Office Suite, video and image editing tools and an understanding of the web/mobile landscape </li><li> Confident leveraging analytics tools (Adobe Analytics, GA etc.) to create insights </li><li> Track record of successful project management, execution skills, and results </li><li> Ability to build strong relationships and collaborate within teams </li><li> Working knowledge of development process and project management is an asset </li><li> A self-directed mindset with the ability to navigate and manage multiple priorities while collaborating with cross functional teams </li></ul><p><strong> Why Consider Us? </strong></p><ul><li> World Vision Canada has consistently been awarded Canada and GTA top employer awards. </li><li> We are Canada’s largest development, relief, and advocacy non-profit organization. </li><li> We embody an Agile mindset here. </li><li> We offer competitive pay and benefits. Our comprehensive health benefits start at day 1 which includes a Health Spending Account. </li><li> We match pension contributions up to 6% and provide a top-up for pregnancy & parental leaves. </li><li> We offer extra time off for restoration by closing for an additional day on long weekends, 6 times a year. </li><li> We provide up to six weeks’ vacation, plus paid sick days, personal days & wellness days. </li><li> We offer a family-friendly, caring, and flexible work environment. </li></ul><p> We bring life-saving support in times of disaster. We help poor communities to take charge of their futures. We provide small loans and training that boost family livelihoods. We work with policy makers to change the way the world is run. Our Christian faith teaches us that every child, regardless of gender, faith or race, is a precious gift to the entire world - and that their wellbeing concerns us all. We shall never rest while children suffer in situations that can be changed. </p><p> Our Core Values: We are committed to the Poor. We are Christian. We are Stewards. We value People. We are Partners. We are Responsive. </p><p><br> Qualified candidates must be able to demonstrate a commitment to the core values and mission of the World Vision partnership. <br></p><p> World Vision Canada takes our Safeguarding responsibilities seriously and we provide an environment that is safe for our child and adult beneficiaries. We have strong recruitment procedures to make sure the safest and most suitable people work with the children in our programs. We provide our staff and volunteers with ongoing supervision, support and training in their work with child and adult beneficiaries. <br></p><p> World Vision Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process. <br></p><p> Thank you for your interest; however only those applicants selected for an interview will be contacted. </p>#J-18808-Ljbffr', 'course_qualifications' => null, 'global_location_id' => '38', 'gender' => '0', 'baseSalary' => null, 'salary_duration' => 'Monthly', 'job_type' => 'Full time', 'salaryFrom' => null, 'salaryTo' => null, 'currency_id' => null, 'hide_salary' => '0', 'benefits' => null, 'salary_type_id' => null, 'travel_type_id' => null, 'travel_id' => null, 'education_id' => null, 'education_background' => null, 'language_id' => null, 'position_level_id' => null, 'position_type' => null, 'number_of_staffs_mange' => null, 'experiance' => null, 'sales_experience' => null, 'sales_focus' => null, 'sales_cycle_id' => null, 'reporting_to' => null, 'otherAssignments' => null, 'otherConsiderations' => null, 'ideal_candidate' => null, 'company_info' => null, 'company_id' 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CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world.<br> <br> Master the skills you need to propel your career forward in email marketing. Equip yourself with the essential knowledge and skillset that make you a confident email marketer and take your career to the next level. This comprehensive course is designed to help you reach your professional goals.<br> <br> The skills and knowledge that you will gain through studying this email marketing course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career.<br> <br> This comprehensive course will teach you the theory of effective email marketing practice and equip you with the essential skills, confidence and competence to assist you in the email marketing industry. You'll gain a solid understanding of the core competencies required to drive a successful career in email marketing.<br> <br> Learn from expert tutors with industry experience, teaching you the latest expertise and best practice. This extensive course is designed for email marketing professionals who are aspiring to specialise in email marketing. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV.<br> <br> Enrol today and take the next step towards your personal and professional goals.<br> <br> <strong>Why choose this course?</strong> <ul> <li>Unlimited lifetime access</li> <li>Instructor-led distance learning</li> <li>Get trained by industry experts</li> <li>24/7 student support system</li> <li>Learn at your own pace and leisure</li> <li>Effective training, written and designed by certified professionals</li> </ul> <strong>Reason to learn with us</strong> <ul> <li>Over 285,000 students taught across a range of fully certified courses</li> <li>Personalise your training</li> <li>Full commitment to helping our students find success on their chosen path</li> <li>Partnership with some of the world's best-known accreditation organisations</li> <li>Full belief in you, your success, and your ability to thrive</li> </ul> <strong>Who is this course for?</strong><br> <br> This course is suitable for all skill levels and backgrounds. Whether you want to advance your career prospects, learn a new skill, or broaden your educational horizons this course will help you to gain a solid understanding of the core competencies required to drive a successful career in your chosen industry.<br> <br> <strong>Become certified</strong><br> <br> <strong>Explore new skills</strong> <ul> <li>Equip yourself with the essential skills, confidence and competence to assist you in your chosen industry.</li> </ul> <strong>Accelerate your career</strong> <ul> <li>Learn the most in-demand skills, get certified and level up your career. This online training course is designed to help you reach your professional goals.</li> </ul> <strong>Make your CV stand out</strong> <ul> <li>Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV.</li> </ul> <strong>Certificate of Achievement</strong><br> <br> <strong>CPD and IPHM Accredited Certificate of Achievement</strong><br> <br> Grow your career by earning CPD UK and IPHM accredited certificate of achievement and add extra value to your CV. On successful completion of this course, you will be eligible to order your CPD UK and IPHM accredited certificate of achievement (dual certificate) to demonstrate your new skills. You can also share this certificate with prospective employers and your professional network. 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At World Vision Canada we offer challenging careers that change the lives of children all over the world and it will change yours too. Come and be part of a team of 400 Canadians with a vision for the world: Life in all its fullness for every child. <p></p> You will experience Christian faith in action helping to make real and lasting change in the lives of the world’s most vulnerable children. Join the World Vision Canada team and be part of a powerful and effective force for good: <p></p> For Children. For Change. For Life. <p></p> <p><strong> Position: Marketing Specialist </strong></p><p><strong> Reports to: Product Owner </strong></p><p><strong> Position Term: Full Time Permanent </strong></p><p><strong> Primary Location:Mississauga, Ontario, Canada <br> Workplace Type:Remote (Within Canada) </strong></p><p> World Vision Canada’s Marketing team mission is to deliver a world-class supporter-centric experience across all our channels. It is guided by the principles of delivering the right message at the right time, so our supporters feel valued and understand their contribution to making the world a better place. </p><p><strong> Job Purpose: </strong></p><p> The Marketing Specialist is responsible for delivering world-class, personalized impact content to our supporters through omni-channel platforms, campaigns and media analysis. Support the development, execution, and ongoing monitoring of marketing initiatives. </p><p> They actively create solutions with the product team members that deliver value to our supporters. Support the overall vision for marketing for World Vision Canada through digital traffic, lead generation, engagement, and revenue goals. </p><p> They will also be responsible for executing marketing initiatives with their respective team that achieve organizational objectives and drive growth through acquisition and/or retention strategies across owned and operated and campaigns. </p><p><strong> <br> Responsibilities: </strong></p><ul><li> Create compelling and impactful creative and technical marketing content for a variety of platforms, including but not limited to emails, digital marketing initiatives, social media posts, website copy, blog articles, videos, and print materials, as needed, to increase brand visibility, web traffic, donor acquisition and retention, ensuring consistency and alignment with the brand guidelines. </li><li> Collaborate with internal stakeholders, cross-functional teams, external vendors and agencies to provide high-level business support in the planning, creation and implementation of complex marketing campaigns, initiatives and technical solutions. </li><li> Develop and execute marketing strategies, considering/including but not limited to multiple customer segment preferences, customer personas, channels, technical feasibility, budget, KPIs and business viability, in alignment with business requests. </li><li> Collaborate with cross-functional teams to develop testing and strategies to record, ensure cohesive planning and operations, report and execute marketing plans to improve effectiveness, efficiencies, and revenue. </li><li> Innovate strategies to optimize the customer experience, and increase campaign revenue and ROI. Identify shortfalls and provide recommendations for improvement plans, optimization, and innovation. </li><li> Manage day-to-day campaigns and operations and acts as the Subject Matter Expert (“SME”) ensuring that business processes adhere to brand guidelines and standards. </li><li> Support the Product Owner with all related marketing activities, in line with team objectives, organizational priorities, and activity roadmaps. </li><li> Collaborate with the Analytics & Insight team to monitor and analyze key performance indicators (KPIs), reporting on campaign performance, identifying efficiencies, offering insight, identifying, and highlighting opportunities to maximize ROI and achieve marketing goals. </li><li> Lead key meetings, including business discussions and team meetings, where appropriate, ensuring alignment and integration of marketing efforts. </li><li> Proactively stay up to date on industry and market trends, supporter engagement strategies, competitive activity, and best practices in marking and fundraising, applying new knowledge to enhance World Vision Canada’s marketing strategy. </li><li> Partner with World Vision International in rolling out relevant marketing initiatives for the Canadian market as required. Share with other teams (internal and external) about organizational, product and segment information as needed. </li><li> Other tasks as required. This job description is a general outline of responsibilities and qualifications and may be subject to modifications and adjustments based on business needs and requirements. </li></ul><p><strong> Qualifications: </strong></p><ul><li> Understanding and experience working within an Agile framework, Scrum and Kanban environment </li><li> Post-secondary education in Marketing, Media, Technology or similar disciplines. (Preferred) </li><li> 3-5 years of marketing experience. Minimum 3+ years’ of experience in your area of specialization, including but not limited to telemarketing, fundraising, direct mail, print/ digital marketing, media, omni-channel campaigns, campaign management, customer relationship management or business </li><li> Advanced working knowledge of MS Office Suite, video and image editing tools and an understanding of the web/mobile landscape </li><li> Confident leveraging analytics tools (Adobe Analytics, GA etc.) to create insights </li><li> Track record of successful project management, execution skills, and results </li><li> Ability to build strong relationships and collaborate within teams </li><li> Working knowledge of development process and project management is an asset </li><li> A self-directed mindset with the ability to navigate and manage multiple priorities while collaborating with cross functional teams </li></ul><p><strong> Why Consider Us? </strong></p><ul><li> World Vision Canada has consistently been awarded Canada and GTA top employer awards. </li><li> We are Canada’s largest development, relief, and advocacy non-profit organization. </li><li> We embody an Agile mindset here. </li><li> We offer competitive pay and benefits. Our comprehensive health benefits start at day 1 which includes a Health Spending Account. </li><li> We match pension contributions up to 6% and provide a top-up for pregnancy & parental leaves. </li><li> We offer extra time off for restoration by closing for an additional day on long weekends, 6 times a year. </li><li> We provide up to six weeks’ vacation, plus paid sick days, personal days & wellness days. </li><li> We offer a family-friendly, caring, and flexible work environment. </li></ul><p> We bring life-saving support in times of disaster. We help poor communities to take charge of their futures. We provide small loans and training that boost family livelihoods. We work with policy makers to change the way the world is run. Our Christian faith teaches us that every child, regardless of gender, faith or race, is a precious gift to the entire world - and that their wellbeing concerns us all. We shall never rest while children suffer in situations that can be changed. </p><p> Our Core Values: We are committed to the Poor. We are Christian. We are Stewards. We value People. We are Partners. We are Responsive. </p><p><br> Qualified candidates must be able to demonstrate a commitment to the core values and mission of the World Vision partnership. <br></p><p> World Vision Canada takes our Safeguarding responsibilities seriously and we provide an environment that is safe for our child and adult beneficiaries. We have strong recruitment procedures to make sure the safest and most suitable people work with the children in our programs. We provide our staff and volunteers with ongoing supervision, support and training in their work with child and adult beneficiaries. <br></p><p> World Vision Canada welcomes and encourages applications from people with disabilities. 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Hiring company
World Vision Canada
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