Digital Marketing Executive
Full time
at Tricel
in
Ireland
Posted on March 28, 2024
Job details
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Digital Marketing Executive
Position : Digital Marketing Executive Type of contract : Permanent, Full-time Location : Killarney, Ireland Tricel are looking for an ambitious and experienced Digital Marketing Executive to join their team on a permanent basis to lead all marketing activity. Based in Killarney, the successful candidate will be responsible for delivering e-commerce and lead generation targets within that division. The candidate will have a proven track record in both the planning and execution of digital strategies across a range of channels including lead generation and e-commerce websites as well as social media platforms. The successful candidate will work alongside a number of companies in the UK and Ireland as well as the wider marketing team including Design, Development and Business Intelligence to deliver the marketing strategies. Responsibilities:- Development & execution of the digital marketing plans for the distribution division.
- Management of websites, Magento and WordPress (including images, tools, and content).
- Work with in-house designers to produce materials of impact and within brand guidelines.
- Creation of digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising.
- Develop & oversee marketing campaigns both in Ireland & the UK.
- Conduct research and analyse data to identify gaps in the market and areas of focus.
- Manage the social media presence across all channels.
- Develop a website traffic plan and create goals to keep on target.
- Liaise with stakeholders internally and externally throughout the organisation.
- Create, maintain, and implement a digital marketing editorial calendar.
- Maintain effective, cohesive, and engaging brand messaging.
- Writing and proofreading copy for SEO, case studies, articles, news pieces.
- Manage marketing budgets to ensure ROI is maximised.
- Liaise with internal/external stakeholders and senior management, reporting results & progress of various campaigns.
- Day to day management of projects & tasks received from external stakeholders .
- Weekly reporting on leads, activities, and marketing campaigns.
- Measure and report on the performance of all digital marketing campaigns.
- Partner with advertising and media specialists to increase marketing results.
- Conduct monthly reports and identify opportunities or shifts in the market.
- Perform monthly customer satisfaction surveys, reporting and identifying any key trends.
- Any adhoc duties as assigned.
- 2 years’+ demonstratable experience in a Digital Marketing Executive or similar role.
- Third level marketing degree (or related discipline).
- Experience in setting up and optimising Google AdWords campaigns.
- Proficient in web analytics tools e.g., Google Analytics, Facebook Insights.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Passionate interest in digital growth through SEO and content writing.
- Enthusiastic team player with an ability to listen, learn, contribute, and influence.
- A critical thinker with a creative, innovative approach to team projects focused on results.
- Customer-centric.
- Fluent written and verbal English.
- Experience with Hubspot Marketing Platform or similar an advantage.
- Excellent development and growth opportunities
- A supportive and collaborative culture
- A fun and dynamic work environment
- Team oriented atmosphere
- Good work life balance
- Opportunity to work across countries and cultures
- Employee Assistance Programme
- Tax-free vouchers to the value of €1,000
- Sports and Social club
- Health and Wellbeing initiatives
- Enhanced Maternity leave
- Free onsite parking
Apply Now!
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