Digital Media Marketing Executive
at a Laimoon Verified Company
in
Kuwait
Posted on January 9, 2024
Job details
- Campaign Planning: Develop and execute digital marketing campaigns across various platforms, including social media, search engines, email marketing, and display advertising.
- Content Creation: Create and curate engaging content for online marketing efforts, such as blog posts, social media updates, videos, and graphics.
- Social Media Management: Manage and maintain the company's social media profiles, including posting content, engaging with followers, and monitoring the performance of social media campaigns.
- SEO (Search Engine Optimization): Optimize website content and structure to improve its visibility in search engine results pages (SERPs). This includes keyword research, on-page SEO, and link-building strategies.
- Email Marketing: Plan and execute email marketing campaigns to reach and engage with customers. This may involve creating newsletters, automated drip campaigns, and analyzing email campaign performance.
- Paid Advertising: Run and optimize pay-per-click (PPC) advertising campaigns on platforms like Google Ads and social media advertising platforms. Monitor ad spend, ad performance, and ROI.
- Data Analysis: Analyze data and metrics to measure the effectiveness of marketing campaigns. Use analytics tools to track key performance indicators (KPIs) and make data-driven decisions.
- Market Research: Stay updated on industry trends, competitive landscape, and customer behavior to refine marketing strategies and identify opportunities.
- Budget Management: Manage the digital marketing budget, allocating resources effectively to maximize ROI.
- Digital Marketing Expertise: A strong understanding of various digital marketing channels, strategies, and tactics, including social media, content marketing, SEO, email marketing, and paid advertising.
- Data Analysis: Proficiency in using analytics tools to track and interpret data, measure campaign performance, and make data-driven decisions.
- Content Creation: Skill in creating and curating compelling and engaging content for online marketing efforts, including writing, graphic design, and video production
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